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Thomson Reuters:2024年会计师事务所咨询服务转型白皮书-构建差异化竞争力(中译版)(9页).pdf

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1、Building a competitive advisory service structureWhat accounting firms must knowBuilding a competitive advisory service structure|2In an effort to drive greater profitability,better serve clients,and remain competitive,many forward-looking accounting firms are rethinking their business models and sh

2、ifting their focus to providing advisory service offerings.If your firm is in the midst of this transition,the question then becomes:how do you build and deliver the most successful service structure?To help you along this path,this white paper delves into the profitable opportunity of advisory serv

3、ices,the challenges many firms face when making this shift,and step-by-step instructions on how to execute a competitive advisory service structure for your firm.Lets take a look.The rise of advisory servicesIt is no secret that a growing number of firms are shifting away from compliance-based busin

4、ess models in favor of higher-margin advisory services.In fact,research by the Thomson Reuters Institute found that 95%of those surveyed replied that their clients are now looking for some form of advisory services,and 66%said this desire was“strong.”In response,accounting firms of all sizes are now

5、 offering advisory services of one sort or another,and many are planning to offer other frequently requested services such as financial planning and decision support.According to the survey,this shift is driven by the growing number of clients in search of advisory services and the fact that more fi

6、rms are recognizing the need to evolve their business models in response.The costly challenge accounting firms faceWhile it is clear that clients want an accounting professional who will provide them with proactive advice,many of them dont understand the value of the service they are asking for and

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本文主要讨论了会计公司如何构建和提供成功的咨询服务结构。文章指出,为了提高盈利能力,更好地服务客户,并保持竞争力,许多会计公司正在重新思考其商业模式,并将重点转移到提供咨询服务上。文章引用了Thomson Reuters®研究所的调查数据,指出95%的受访者表示他们的客户现在正在寻找某种形式的咨询服务,66%的人表示这种需求“非常强烈”。 文章强调了会计公司在向咨询服务转型时面临的挑战,包括客户对服务价值的误解和期望的不明确。为了解决这些问题,文章提出了分步骤的指导,包括明确服务范围、优化服务类别、清晰定义服务、捆绑服务、采用基于价值的定价、加强内部实践、利用AI技术以及选择合适的客户。 总的来说,文章强调了会计公司需要通过明确服务范围、优化服务类别、采用基于价值的定价、加强内部实践、利用AI技术以及选择合适的客户,来构建和提供成功的咨询服务结构。
如何构建成功的咨询服务体系? 会计公司如何通过AI提升服务效率? 如何选择与公司服务相匹配的客户?
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