Heuritech：时尚行业数字变革报告（中译版）（30页）.pdf

1、DIGITAL REVOLUTION The Worldwide Lockdown is rapidly affecting the fashion industry and leading to the acceleration and transformation of digital solutions.250 people8 PhDs in machine learning3 offices worldwideHEURITECHPREDICTIVE ANALYTICS ON TRENDSAI experts offering a platform dedicated toluxury,

2、fashion&sports EditoDuring this period of crisis brands are forced to test new digital technologies.Fashion innovation agencies have received a tremendous amount of requests about how to create digital clothing,make digital catwalks and virtual showrooms.Matthew Drinkwater,Head of the Fashion Innova

3、tion Agency(FIA)said that his teams workload grew immensely during the crisis.Experts who deliver digital fashion solutions said there may be a big shift closer to virtual choices.The aim of this report is to share digital practises.The report is advantageous by virtue of methods shared which are no

4、t only used but also are working for other fashion players.The information given is practical and inspirational for smaller brands which can gather and adapt some practises internally.As an AI company Heuritech is very keen about new digitization processes and is following them closely.Besides shari

5、ng useful methods,the part of the report also provides the data related to trends presented at digital fashion weeks or digital collection presentations via Instagram.1.DIGITAL REVOLUTION CHANGING FASHION GAME2.ACCELERATION OF DIGITAL REVOLUTIONAgenda1.1.PHOTOSHOOTS:How Covid-19 is changing fashion

6、photography1.2.DIGITAL CATWALKS1.3.DIGITAL LOOKBOOKS1.4.DIGITAL FASHION SHOWSninasandbech2.1.3D FASHION2.2.VIRTUAL MODELS2.3.DIGITAL CAMPAIGNS2.4.FASHION APPS3.HEURITECHS RESPONSE TO A NEW SITUATION1.How Covid 19 is changing the pace of the digital revolution?PHOTOSHOOTSHow Covid-19 is changing trad