Globetrender：2021年精英人群旅游趋势报告（中译版）（22页）.pdf

1、GLOBETRENDERI N A S S O C I A T I O N W I T HELITE TRAVEL TRENDS20212ULTIMACOLLECTION.COM X GLOBETRENDER.COM 2INTRODUCTIONWelcome to Globetrenders Elite Travel Trends forecast for 2021,produced in association with Ultima Collection.Launched in 2016,Ultima Collection caters to the worlds most discern

2、ing clientele with a growing portfolio of 25 residences across six European destinations(Courchevel,Geneva,Megve,Gstaad,Crans-Montana and Corfu),which all come complete with signature design standards,services and safety protocols.Michala Chatel,managing partner for Ultima Collection,says:“At our ne

3、w Courchevel property you get the feeling of being in a hotel and all of the facilities that come with it but also the privacy of your own space.For example,you can cook for yourself,get room service to your chalet or request a chef to come and cook for you.It gives you more choice and autonomy.”In

4、this report,Globetrender examines five trends(Private Buy-outs,Heli-Hopping,Home-to-Home Holidays,Ultra Itineraries and Hyper Personalisation)that will be particularly meaningful among the 0.01 per cent in 2021,as the global Covid pandemic continues to demand a recalibrated approach to travel.Fortun

5、ately,for the ultra-wealthy,money has bought freedom and security in a world that has otherwise been turned upside-down by the Covid-19 virus,with Ultima Collection noting that 95 per cent of its clients have been arriving by private jet.Chatel says:“Those who have the means to fly private can trave

6、l twice as easily as those who travel commercial airlines.”She adds:“What we saw from the second the word pandemic came out was that everyone was calling us because they wanted to have these homes away from home.They were looking for that safety model.”With any luck,by spring 2021 the vaccine will b