第一太平戴维斯：聚焦-2023游戏行业展望报告（中译版）（11页）.pdf

1、Gaming Occupier OutlookEuropean Commercial-February 2023SPOTLIGHTSavills Research Digital Growth Workforce Occupier Requirements6 key takeaways1)The European gaming sector is primed for revenue growth of 8%per annum over the next five years,driven by rising user growth,digital adoption,corporate inv

2、estment and a competitive developer landscape.4)Attracting and retaining talent in the industry remains one of the largest challenges facing occupiers,with approximately 5,000 gaming developers currently seeking new employment opportunities across Europe.2)Salaries for European software developers c

3、ompare favourably on a global scale,with discounts of circa 30-40%compared to the major US cities.5)Given the backdrop of a competitive labour market,many gaming companies would rather not co-locate in office buildings.Gaming developers put incredible value on their intellectual property and highly

4、value security.Consequently,most of the demand for development studios in a large gaming companys portfolio will be in self-contained offices.3)Global gaming companies tend to seek non-CBD locations with strong connectivity and within close proximity to talent pools.Fitout costs remain high relative

5、 to other tech sectors due to bespoke development and production studios,so tenant base is stickier.6)Sustainability remains a challenge for the sector.Given the high energy consumption of gaming hardware,real estate occupiers are opting for greener real estate to reduce their emissions.6 key Gaming

6、 Occupier Outlook-February 20232Source:StatistaWhy is gaming relevant?5.83.24.61.81.125.68.94.76.62.71.537.78.9%8.0%7.5%8.4%6.4%8.0%0%1%2%3%4%5%6%7%8%9%10%0510152025303540UKFranceGermanyItalySpainEuropeCAGR(%)Revenue$bn20222027CAGREuropes gaming market continues to grow from strength to strength,buo