当前位置:首页 >英文主页 >中英对照 > 报告详情

Extensiv:2023年第三方物流零售商和电商卖家旺季指南(英文版)(23页).pdf

上传人: Kell****reet 编号:137940 2023-08-28 23页 2.05MB

下载:

1、2023 PEAK SEASON PLAYBOOK For Retailers and Ecommerce MerchantsIntroductionPeak Season Inventory Planning and Fulfillment Strategies ChecklistExpert Advice on Marketing Strategies and the Ecommerce Experience Q&AGetting Labor-Ready for Peak 2023 InfographicSecuring Your Tech Stack for Peak Season E-

2、bookTable of Contents3471216E|2023 Peak Season PlaybookWe Want to Help You Make It.To do this,we put together our first official Peak Season Playbook for Retailers and Ecommerce Merchantsa bundle of resources including a checklist,a Q&A with expert partners,an infographic,and an e-bookfilled with ti

3、ps to help you succeed this peak season.Keep reading to see how you can cover all your bases from fulfillment and inventory strategies to securing your tech stack and more.IntroductionThis year has been tough.It seems like just yesterday eggs were almost$10 a dozenglad thats overbut inflation and a

4、gloomy economic outlook persist.Even so,experts predict peak season to return as strong as ever this season.After all,whats better than some good old-fashioned holiday shopping to boost your spirits?Joking aside,the last quarter of the year presents a huge opportunity for retailers and ecommerce mer

5、chants;in fact,holiday shopping can account for up to 30%of a brands annual sales.Its no exaggeration to say that peak season can make or break your entire year.30%Peak SeasonInventory Planning&Fulfillment StrategiesIts every brands dream to sell a ton of stuff,but that dream can quickly turn into a

6、 nightmare if you arent prepared to fulfill the number of orders that come with surges in demand.When preparing for peak season,keeping this dream alive boils down to two things:inventory planning and fulfillment strategies.In the simplest terms,you not only have to forecast demand accurately and ma

word格式文档无特别注明外均可编辑修改,预览文件经过压缩,下载原文更清晰!
三个皮匠报告文库所有资源均是客户上传分享,仅供网友学习交流,未经上传用户书面授权,请勿作商用。
本文主要内容为2023年零售商和电商商家的旺季攻略,包括库存规划和履行策略、营销策略和电商体验、以及为旺季做准备的劳动力策略。 1. 旺季库存规划和履行策略:旺季销售可占品牌年销售额的30%,因此准确预测需求和及时补货至关重要。文章提供了一个检查清单,包括提前4-5个月开始规划、提前3-4个月下订单、旺季前1-2个月进行周期盘点等。 2. 营销策略和电商体验:文章采访了三位行业专家,他们建议品牌应考虑历史客户和渠道数据来制定旺季的电商体验和营销策略,并尽早测试新的营销策略。他们还给出了优化客户体验的五大建议,包括投资移动应用、优化网站速度、重视网站搜索、尽可能进行交叉销售和提高平均订单价值等。 3. 劳动力准备策略:文章提供了一张信息图,概述了为旺季做准备的劳动力策略。 4. 技术堆栈的安全性:文章推荐使用Extensiv的解决方案来确保旺季的技术需求得到满足。 总体来说,文章为零售商和电商商家提供了全面的旺季准备指南,涵盖了库存、营销、劳动力和技术等多个方面。
如何在高峰季节优化库存和履行策略? 如何在高峰季节制定有效的营销策略和电子商务体验? 如何在高峰季节确保技术栈的安全性?
客服
商务合作
小程序
服务号
折叠