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1、CHINA TALENT TRENDS&SALARY GUIDEConsumer Sector2021Good analytical skillsOmni-channel experienceSkillsYoung talents with high energy and high execution abilityTalents with good educational background who are logical(key to strategic thinking)and quick learnersPotentialOpen-mindedFlexible and agile H

2、ardworking,willing to invest time and energySolution-centric and creativePersistent CharacterSHIFT IN HIRING CRITERIA The COVID-19 pandemic has posed significant challenges to the job market,heavily influencing hiring criteria and sparking the emergence of certain trends in the Chinese job market.In

3、 the consumer sector,especially the EC and marketing functions,working hours have evolved to look more like that of the Internet sector,in which a 995 schedule(9am-9pm,5 days per week)is more likely to be implemented.With online channels contributing to a larger portion of sales,EC channels and digi

4、tal engagement experience have become must-have skill sets for marketing.EC talents with strong data analysis or KA management experience are highly sought-after.O2O experience is required for offline sales talents.HIRING TRENDIN-DEMAND SKILLS IN CONSUMER SECTOREC experienceStrong digital senseStron

5、g data analysis skillsIN-DEMAND ROLES IN CONSUMER SECTORDigital MarketingE-CommerceData Analysis8%-15%10%-25%Exposure in omni-channel Proven track record of turning around biz or growing small biz SALARY INCREASE FOR NEW POTENTIAL HIRESForeign companiesDomestic companiesTALENT ATTRACTION&RETENTIONA

6、more stable career1A platform with commitment in China market2Decision-making autonomy 3An agile organization with the flexibility to drive changes and digital transformation 4Considerations for Consumer professionals when accepting a job offer in 2021Lack of job security1Lack of internal career dev