凯度：2022年阿联酋快消品年度回顾报告（英文版）（12页）.pdf

1、UAE FMCG Annual Review 2022Exploring the Impact of Evolving Shopper Trends and Demographic Shifts on Retail Performance in the Inflationary EraQ4,2022Worldpanel Division,Kantar MENAMarch 2023Essential reading for brand owners and retailers to understand the FMCG retail landscape in the UAE during Q4

2、 2022Source:Household panel in UAE3,000households83%of populationData updated as per Q4,2022.Worldpanel Division,Kantar 2Indicators of 2022 points to a strong UAE economySource:Oxford Economics Country Economic Forecast report,January 2023 https:/ is solid and growingTourism&property prices strongTo

3、urism:Dubai to maintain status as major global tourist destination with competitive tourism,big projects,and new visas.Real estate:Property prices shot up 9.5%y/y&residential rents were up 26.7%y/y.UAE:Residential house prices(AED/Sq Meter)UAE economy ended 2022 solidly,non-oil sector growth to cont

4、inue in 2023,albeit at a slower pace.Expanding non-oil sector leads to employment growth.PMI at 54.2 in Dec.Real GDP Growth:Support boost from policySupply-side reforms:100%foreign ownership of onshore companies,lowering costs to establish businesses,visa and citizenship reforms.Policy support:The U

5、AE is implementing policies for sector growth including digital,fintech,creative,scientific innovation,energy,education,and visa reforms to attract investment and talent.The We the UAE 2031 vision and Dubai Economic Agenda D33 aim for economic growth and FDI.Abu Dhabis strategy aims to double manufa

6、cturing size by 2030 and ADNOC is investing in oil and new energy sources.H1 2023 may see a slowdown in oil GDP;but government agenda and Dubais transformational projects offer support for non-oil sectors including FMCG3A significant increase in the gap between volume and spend in the last quarter o