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IRi:2022年第四季度药品零售渠道市场格局分析报告(英文版)(26页).pdf

上传人: Kell****reet 编号:117427 2023-03-06 26页 1.23MB

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1、 2023 Information Resources Inc.(IRI).Confidential and proprietary.Q4 2022March 2023Drug Channel LandscapeRetail Thought Leadership2Flu season sees consumers looking to the drug channel for remedies even as inflation concerns dampen overall consumer spending.Executive SummaryDrug dollar sales declin

2、ed in Q4 2022 by 2.3%as the channel lapped strong YA performance(15%in Q4 2021).Drug lost share of Total U.S.MULOC as the market grew(8.6%)in Q4 2022.The COVID-19 pandemic has led to an increased focus on health and wellness among consumers and changed the way health care is accessed,e.g.,remote hea

3、lth care,importance of pharmacists,retailer clinical trial services,online Rx subscription services and greater personalization by drug retailers.Seniors(65+years)are a primary cohort for the drug channel,contributing 50%of drug sales growth in 2022.Drug softness in Q4 is led by a sales decline in t

4、he health department(-4.7%).COVID-19 test kit sales contributed significantly to Q4 2021 growth,however,they began to be offered free in early 2022,which was a leading driver of the decline in health dept.sales in the drug channel.It offset the tailwinds from increasing sales in upper respiratory tr

5、eatment(cough/cold/flu)recently.Average pricing(price per unit)continues to rise but at a slower rate in the drug channel at 6.6%in Q4 2022,whereas it continues to accelerate in MULOC(12.8%in Q4 2022),which is primarily driven by rising food inflation.Key TrendsOpportunitiesAs traditional frontline

6、primary care facilities struggle with tight budgets,consumers have found more convenience and better value in retail health care.The amount of health care business conducted through retail outlets is expected to double in 2023,benefitting drug as well as other retail players.Continue to prioritize a

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本文主要讨论了2022年第四季度美国药品销售渠道的现状和趋势。 1. 药品销售渠道在2022年第四季度的销售额下降了2.3%,与2021年同期相比,销售额下降了15%。 2. 药品销售渠道在整体市场中的份额下降了0.8%,从2021年同期的12.7%下降到2022年第四季度的11.9%。 3. 2022年,65岁以上的老年人对药品销售渠道的销售额增长贡献了50%。 4. 2022年第四季度,健康部门的销售额下降了4.7%,其中COVID-19检测套件的销售下降是主要原因。 5. 药品销售渠道的平均售价(每单位价格)在2022年第四季度上升了6.6%,而整体市场的平均售价上升了12.8%。 6. 预计2023年,随着远程医疗、药剂师角色、零售商临床试验服务等趋势的持续,药品销售渠道将继续增长。
药物销售在2022年第四季度下降的原因是什么? 老年人对药物销售增长做出了多大贡献? 药物零售商如何应对整体市场通胀问题?
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