美国退休人员协会：2023年50岁以上人群科技产品消费趋势报告（英文版）（51页）.pdf

1、AARP.ORG/RESEARCH|2023 AARP ALL RIGHTS RESERVEDDOI:AARP RESEARCHhttps:/doi.org/10.26419/res.00584.001January 20232023 TECH TRENDS AND ADULTS 50+AARP.ORG/RESEARCH|2023 AARP ALL RIGHTS RESERVEDAARP RESEARCH2Table of contentsExecutive Summary3The Power of the 50+Tech Consumer7The 50+Consumer Market Opp

2、ortunity18The Digital Home26The Intersection of Tech and Healthy Aging31The Barriers that Limit Adoption42Methodology47Contact51AARP.ORG/RESEARCH|2023 AARP ALL RIGHTS RESERVEDAARP RESEARCH3EXECUTIVE SUMMARYAARP.ORG/RESEARCH|2023 AARP ALL RIGHTS RESERVEDAARP RESEARCHExecutive SummaryThe 50-plus are s

3、ignificantly engaged with technology.Over the past four years,older adults have made technology an integral part of their lives,with 78%using it frequently to connect with loved ones.Though ownership appears to be leveling off,purchasing remains strong:71%of older adults made a tech purchase in 2022

4、,mostly replacements,upgrades,or items for the home.In fact,the average yearly spend on tech is currently$912,up 11%from 2021($821)and up 130%from 2019($394),prepandemic.4By 2030,the 50-plus are expected to spend$120.2B on tech.AARP.ORG/RESEARCH|2023 AARP ALL RIGHTS RESERVEDAARP RESEARCHExecutive Su

5、mmaryHowever,opportunity exists to increase tech engagement among the 50-plus.Older adults have embraced tech that makes their lives easier,using it for online shopping,banking,and entertainment,and for staying connected with family and friends.But evidence suggests that the 50-plus are interested i

6、n using tech to help them to improve and monitor their health.For starters,42%believe tech helps enable a healthy life.One in five express interest in using tech to help with anxiety,depression,breaking bad habits,and getting better sleep.And among caregivers(23%across age groups),more than half(52%