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GP Bullhound:2022年第四度数字服务行业报告(中译版)(24页).pdf

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1、Digital Servicessector update Important disclosures appear at the end of this reportGP Bullhound Corporate Finance Ltd and GP Bullhound Asset Management Limited are authorised and regulated by the Financial Conduct Authority GP Bullhound Inc is a member of FINRAGP Bullhound Luxembourg S.R.L.is regul

2、ated by the CSSF in LuxembourgQ4 2022Qualitative insights into broader Digital Services trends and public and private valuations across the transaction spectrum,and interviews with todays leaders transforming the sector.2Note:Please see following slides for sourcesTHE VIEWQ4 Digital Servicesperspect

3、ives from GP BullhoundTakeawaysDigital transformation has become a top strategic priority for senior business leaders,initially driven by the pandemic which accelerated the need for digital initiatives,but now considered a fundamental practiceStrong M&A demand in cloud consulting with particular foc

4、us on ServiceNow and Salesforce implementationMSPs are becoming increasingly crucial to the long-term IT strategies of large enterprisesA market poll showed existing MSP providers are highly active,with over a quarter of them indicating they are seeking to make an add-on acquisition in the next 24-3

5、6 monthsMarket leaders are utilising consolidation to further cement their market share and investors are taking noticeGlobal value of social commerce will likely reach$2.9tn in 2026,up from$992bn todayIn 2019,about half of US Millennials and Gen Z consumers shopped on social media,making it a key f

6、ocus for brandsConsolidators are looking to acquire specific capabilities in the social platform space to meet the ever-changing demands of their clients as well as the increasing share of ad wallets going hereSOCIAL COMMERCE A HUGE DIGITAL SERVICES OPPORTUNITYCONTINUOUS GROWTH IN DIGITAL MATURITY P

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根据报告的内容,本文主要概括了以下几个关键点: 1. 数字化转型已成为企业高管的战略优先事项,最初由疫情加速了数字举措的需求,但现在被视为一项基本实践。 2. 云咨询领域出现了强劲的并购需求,特别是对ServiceNow和Salesforce实施的关注。 3. 托管服务提供商(MSP)正变得越来越重要,大型企业长期IT战略的关键部分。 4. 市场调查显示,超过四分之一的现有MSP提供商表示,他们计划在接下来的24-36个月内进行追加收购。 5. 市场领导者正在利用并购来进一步巩固其市场份额,投资者也对此表示关注。 6. 社交商务的全球价值可能在2026年达到2.9万亿美元,从今天的9920亿美元增长。 7. 2019年,大约一半的美国千禧一代和Z世代消费者在社交媒体上购物,使其成为品牌的关键焦点。 8. 随着社交媒体用户的数量不断增长,人们越来越多地在社交媒体应用上直接进行购买。 9. 社交媒体平台具有独特的细微差别,需要独特的专业知识,以便让客户在这些平台上取得成功。 10. 随着社交媒体平台数量的增加,以及它们的产品功能(如购物)的增加,CEO和CMO需要特定的代理机构能力来帮助他们导航这个不断变化但有利可图的领域。
社交商务市场将如何发展? 云技术如何推动数字化转型? 管理服务提供商市场前景如何?
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