Perkins Coie：2022年扩展现实（XR）报告（第六版）（英文版）（19页）.pdf

1、RISE OF WEB3 TECHNOLOGIES TO ACCELERATE XR 2022|SIXTH EDITIONXR Report22022 XR Survey|Executive SummaryWhen we published our first XR survey report in 2016,major media outlets were still skeptical about whether XR,or Extended Reality,would live up to the hype,and industry respondents cited a lack of

2、 compelling content,user experience issues,and high costs as the biggest barriers to widespread adoption.Fast forward to 2022,and while those challenges certainly havent dissipated,one thing has become eminently clear:Accelerated by the pandemic and the emergence of NextGen technologies like Web3 an

3、d the metaverseXR has hit the mainstream.Yet new audiences,technologies,and products bring new challenges.When we add in a economic volatility that has at least temporarily affected many in the tech industry,the question becomes:What does the future have in store for XR?Our new survey of 150 XR indu

4、stry leaders,conducted in July 2022,paints a picture of an industry moving forward with a more temperedperhaps pragmaticsense of optimism as companies seek to deliver on the hype to an increasing number of XR consumers in the aftermath of sky-high growth and spending.For instance,while more than hal

5、f(52%)of respondents believe that XR investment in 2023 will be higher than in 2022,83%said as much about 2022 in last years survey.Thats not to say the industry isnt still poised to grow:98%expect their XR spending to increase either moderately or greatly in the next year,while NextGen technologies

6、which go hand in hand with XR are already an investment focus for nearly all those we surveyed.When asked about the relationship between the two technologies,most survey respondents(88%)agreed or strongly agreed that XR is the gateway to NextGen technology and that NextGen depends wholly on XR.A maj