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NielsenIQ:利用“电子商务加速器”解锁亚太地区的线上市场增长机遇(英文版)(14页).pdf

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1、Unlockingonline growth opportunitieswith E-commerce AcceleratorE-commerce is on a hyperdriveAre your results granular enough to develop a winning e-commerce strategy?In todays fragmented online market,the need for a holistic overview of the industry,total sales and growth across product categories,m

2、anufacturers and geographies is vital to the success of your e-commerce business.Speed and granularity empower you to make better and agile business decisions.Total sales/market share reviewMeasuring the performance of a particular product or brand during and off promotion period is key to understan

3、ding a customers purchasing behavior when buying a product online.To win,you also need to understand what type of assortment would cater to shoppers need and what drives them to click the buy button.Sales conversionIts a known fact that online shoppers are always on the hunt for the best bargain.The

4、ir sense of loyalty will sway to where promotions are wide.So,what can you do to attract and retain shoppers within your channel?Would a loyalty program or an online exclusive promotion help attract todays discerning virtual shoppers?Loyal shoppers are keyWith revenue data from the marketplace and f

5、rom your own social assets like the website,youll be able to detect and react towards your competitors performance while building a strong position with a macro viewpoint on framing a successfule-commerce strategy.Develop your own winning channelWith over 1.5 million items on a digital product shelf

6、,the need to analyse product placement at SKU level with brand and manufacturer level inputs becomes more important.Online brand performance can be boosted with data on digital share of shelf and analytics.Product placement on digital shelfAccurate,trustworthy daily online data is key to plan for th

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本文主要介绍了E-commerce Accelerator的作用和优势。该工具可以帮助商家在电商市场中取得成功,通过提供全面的市场 overview、销售数据、客户行为分析等,帮助商家制定更有效的电商策略。文章中提到,电商市场正在快速增长,而E-commerce Accelerator可以提供准确、快速的数据分析,帮助商家优化产品布局、价格策略和促销活动,从而吸引和留住客户。此外,该工具还可以监测市场趋势,帮助商家及时调整策略,以应对市场的变化。例如,在Double 11等促销节日期间,一个面部清洁品牌在泰国的线上销售额增长了1300%,而健康补充品/维生素的销售额也增长了494%。这表明,通过E-commerce Accelerator提供的精确数据,商家可以更好地了解市场需求,制定有效的促销策略,从而实现线上销售的增长。
如何利用电商加速器解锁在线增长机会? 电商市场的竞争激烈,如何制定有效的电商策略? 消费者评价对电商销售和产品表现有何影响?
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