1、CAUTIONARY STATEMENTS REGARDING FORWARD-LOOKING INFORMATIONThis presentation may contain forward-looking statements based on current assumptions and forecasts made by the PUMA management.Various known and unknown risks,uncertainties and other factors could lead to material differences between the ac

2、tual future results,financial situation,development or performance of the company and the estimates given here.These factors include those discussed in PUMAs public reports which are available on the PUMA website(Financial Reports|PUMA)The company assumes no liability whatsoever to update these forw

3、ard-looking statements or to conform them to future events or developments.AMBITIONIMMEDIATEACTIONSQ3 RESULTSFIRST100 DAYSAMBITIONIMMEDIATEACTIONSQ3 RESULTSFIRST100 DAYSUNIQUE LEGACY IN SPORTS AND SPORTS CULTURE WITH ONE OF THE RICHEST ARCHIVES77 YEARSOF BRAND HISTORYGREAT SUCCESS STORIES IN GLOBAL

4、COMPETITIONSOUR WINNING ATHLETESOUR ATHLETES SHOW THEIR BEST PERFORMANCE IN OUR ENVIRONMENTSIGNIFICANT GLOBAL PLATFORMSINNOVATIVETECHNOLOGIESCOMMUNITYPLATFORMSGLOBALREACHONE OF FOUR COMPANIES PRESENTIN SEVERAL MAJOR CATEGORIESACTIVEPARTIALLY ACTIVECREDIBILITY IN MULTIPLE SPORTSRUNNINGTRAININGRACKET

5、SPORTGOLFFOOTBALLBASKETBALLFORMULA 1COMPETITORCOMPETITORCOMPETITORCOMPETITORCOMPETITORCOMPETITORCOMPETITORCOMPETITORCOMPETITORCOMPETITOREUROPEASIA PACIFICNORTH AMERICAEMERGING MARKETSLATIN AMERICABRAND ESTABLISHED IN ALL MAJOR MARKETS FOR DECADESTOP 5 BRANDTOP 10 BRANDGLOBAL FOOTPRINT CONSUMERS CURR

6、ENTLY PERCEIVE PUMA AS LESS RELEVANT THAN OTHER BRANDSBRAND HEATBELOW COMPETITIONLESS RELEVANT(-)MORE RELEVANT(+)Source:internal brand tracker(Q1 2025 results)-10%-20%-30%-40%+10%+20%+30%+40%BRAND 1BRAND 2BRAND 3BRAND 4BRAND 5BRAND 6BRAND 7BRAND 8SHARE OF DIRECT-TO-CONSUMER(DTC)BUSINESS BELOW INDUST