中国不断变化的供应商角色：打造优质水果品牌.pdf

1、CHINAS CHANGING SUPPLY ROLEAFL Bangkok Meet Up25th June 2025Vincent YehXingyeyuan ThailandXingyeyuan Supply Chain Thailandwas established in 2024,invested by XYY group from China,one of the largest fruits companyVisionMission Most professional produce provider Worry-free for govnor Comfort to farmer

2、 Safe for consumer Happy for trader More than 40 years experience in fruit business Expertise in end-to-end fruit supply chain with a strong commitment to quality and customer satisfaction.XYY GROUP:A Legacy in ChinaXYY GROUP:A Legacy in ChinaCover more than90%of agricultural area Serving over 2,000

3、 of major retailers across Chinaof major retailers across Chinastores1、Liaoning：Peach/Plum/Cherry/Strawberry/Blueberry2、Beijing：Peach3、Hebei：Pear4、Shandong：Apple/Pear/Cherry/Nectarine/Melon/Grape/Date5、Jiangsu：Grape6、Fujian：Orange/Pomelo/Grape7、Guangdong：Orange/Lychee8、Guangxi：Orange9、Hainan：Melon/L

4、ychee/Mango/Pineapple10、Jiangxi:Orange/Tangerine11、Hubei：Tangerine/Orange12、Hunan：Tangerine/Orange13、Shaanxi：Apple/Plum/Date/Grape/Kiwi 14、Gansu：Apple/Melon15、Ningxia：Melon16、Yunnan：Grape/Orange/Blueberry17、Xinjiang：Grape/Apple/Pear/Melon18、Sichuan：Orange/Lemon/Apple19、Chongqing：Tangerine/Lemon20、An

5、hui：Pear/Nectarine/Plumover over 20 provinces20 provinces across China across China Sourcing Area Sourcing Area Strategically focusing on export fruit business.Thailand chosen as a key hub for Southeast Asia.Strong emphasis on high-quality fruits for international customersExpanding into Internation

6、al Market Expanding into International Market Our Valued Retailer Customers in ThailandOur Valued Retailer Customers in ThailandChina Fruit Export Trends(2018-2023)Overall Export Trends Data(2018-2023)Key Findings:Volume and Value Simultaneous Growth:Export value growth(+55%)export volume growth(+33