毕马威：2019中国CEO展望（英文版）（20页）.pdf

1、 Redefining resilience 2019 China CEO Outlook Agile or irrelevant Overview Chinas CEOs face a number of headwinds, as do their global counterparts. With a volatile global economic outlook and ongoing US-China trade tensions, these uncertainties are bound to have some impact on overall business senti

2、ment. This report summarises the China findings from a global survey of 1,300 CEOs including 125 from companies headquartered in mainland China and Hong Kong (China CEOs) across a wide range of industries, providing insights into investment priorities, growth strategies, and key concerns. The survey

3、 findings suggest that despite the rapidly changing business environment as a result of both domestic and external developments, China CEOs are confident in the resilience of their companies, and in their ability to innovate, disrupt and adapt. They are also proactively thinking about investing in n

4、ew technologies to be ahead of the competition; and are placing increasing importance to partnering in order to achieve their growth objectives. Confidence While China CEOs have become less optimistic about the growth prospects of the global economy, their confidence in the growth prospects of their

5、 country has increased, and they continue being overwhelmingly confident in the growth prospects of their companies, with most expecting to see top-line revenue growth and an increase in headcount over the next three years. Risks to growth When asked about the greatest threat to their organisations

6、growth, “environmental/climate change risk” was selected by more China CEOs than other options, closely followed by a “return to territorialism” . Consistent with this, over two-thirds of China CEOs told us that their organisations growth will be determined by their ability to anticipate and navigat