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1、ACROSS THE AMBITION GAPHOW AI USERS ARE GAINING MORE THAN ANSWERSTABLE OF CONTENTS4 C HA PT E R 1 “AI Enthusiasts”Differentiate Themselves by Ambition8 C HA PT E R 2 AI Advancements Create New Entry Points11 C HA PTER 3 With Time,Users are Unlocking Motivation and More16 C HA PTER 4 AI Enthusiasts L
2、ean in on Personalization and Transparency20 CH APT ER 5 Collaboration is the Defining Action of AI Enthusiasts27 CH APT ER 6 Those Who Engage,AdvanceMICROSOFT TABLE OF CONTENTS This consumer AI report examines evolving attitudes toward AI.It presents findings from research conducted by an independe
3、nt research firm,Edelman Data&Intelligence,among 1,000 consumers in the United States aged 13 and older,between July 3,2025,and July 22,2025.As both AI tools and human behaviors continue to shift,the report offers a research-backed lens for business leaders,organizations,and curious individuals seek
4、ing to understand whats changing and why.MICROSOFT3 TABLE OF CONTENTS “AI ENTHUSIASTS”DIFFERENTIATE THEMSELVESBY AMBITIONMICROSOFT4 TABLE OF CONTENTS “AI ENTHUSIASTS”DIFFERENTIATE THEMSELVES BY AMBITION AI has long been introduced by its potential to be a great equalizer.Intuitive.Accessible.Empower
5、ing for all.But in practice,usage reveals a different reality:those who use AI to make decisions are significantly more likely to describe themselves as ambitious and confident than those whodont.In fact,these AI-supported decision-makers are now 30 percentage points(ppts)more likely to self-identif
6、y as ambitious,and 14ppts more likely to describe themselves as confident as compared to those whodontuse AI.This gap has widened since Microsoft released its initial consumer AI report“From Burnout to Breakthrough”in July 2025,reflectingmore than just a difference in technology useit signals a shif