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1、SAPIndustry Overview and InsightsOctober 2024Introduction to SAPSince the 1970s,SAP has pioneered enterprise resource planning(ERP)products,offering comprehensive solutions for finance operations,HR,and customer relations.The 2015 release of S/4HANA,built on the high-performance SAP HANA platform,ma
2、rked a significant advancement,enhancing speed and efficiency with its in-memory data storage.SAPs diverse suite includes the business technology platform(BTP)for unifying applications,customer relationship management(CRM)for streamlining interactions,and ERP for mission-critical operations on-premi
3、se and in the cloud.Additionally,SAP provides the financial management system(FMS),human capital management(HCM),and supply chain management(SCM).These offerings ensure business-wide integration and operational excellence,establishing SAP as a leader in digital transformation.2The ExpertsKey Sources
4、 and Additional ReadingSAP SnapshotSAPs innovative solutions,such as S/4HANA and the BTP,have become important drivers of digital transformation for leading organizations.The RISE with SAP program has gained significant traction with 6,000 commitments for S/4HANA migration.However,challenges persist
5、,including a shortage of consultants and many businesses still relying on ECC.SAP emphasizes the importance of prompt migration and leveraging BTP capabilities for a smooth transition,demonstrating its commitment to supporting businesses throughout their digital transformation journey.Furthermore,SA
6、Ps advancements in AI,deep integrations,and strong partnerships with tech giants like Microsoft,Apple,AWS,and NVIDIA are set to redefine how businesses operate.SAPs commitment to responsible AI and continuous innovation promises significant improvements in productivity,efficiency,and sustainability
7、for enterprises worldwide.Therefore,SAP service partners play a crucial role in helping organizations address operational and business challenges.Strong M&A activity in the SAP ecosystem for the past five years has been driven by demand from buyers to expand SAP offerings and acquire resources to su
8、pport S/4HANA migrations.Why We Are Paying AttentionSource:SAP filings.(1)Converted to USD based on spot/historical FX rate as applicable.99Of the 100 Largest Global Companies Are SAP Customers80%Of SAP CustomersAre SMEs$226.2BMarket Cap(Q1 2024)(1)107,000+Employees$34.3BLTM Revenue(Q1 2024)(1)77%Of
9、 the Worlds Transaction Revenue Touches SAP System$15.9BLTM Cloud Revenue(Q1 2024)(1)440,000+CustomersAcross 180 CountriesParticipating CompaniesSAP Position in the Market317%13%10%7%5%4%44%SAPWorkdayOracleUKGSageVismaOtherGlobal ERP Software Market Share(1)Vendor Revenue2022SAP$7.4 Workday$5.5 Orac
10、le$4.6 UKG$3.3 Sage$2.2 Visma$1.6 Other$19.1 Total$43.8($USD in Billions)The global ERP market continues to grow at 12%annually due to increasing demand for ERP software from small and middle-market businesses coupled with the growing need for operational efficiency and transparency.The market can b
11、e broken down into enterprise asset management(EAM),FMSs,HCM,and core manufacturing and operations management submarkets.SAP is well positioned for success within a rapidly growing market offering products and solutions across multiple submarkets.In addition to its strength in the ERP software marke
12、t,SAP has also built deep expertise within many parallel software markets such as SCM,CRM,and business process management(BPM).The company has been a leader in business applications since the launch of its first ERP system in 1972.Today,SAP has over 440,000 customers in more than 180 countries and e
13、mploys over 107,000 people worldwide.SAP offers several ERP solutions for seemingly every business size and every industry type.SAP is strongly positioned in the ERP software market.Source:SAP website.(1)Gartner.(2)Statista.6.9%20232027 CAGREnterprise Application Software Market(2)$271.8$292.0$312.8
14、$333.4$354.8 2023A2024E2025E2026E2027EGlobal ERP Software Market(2)12.0%20232027 CAGR$48.6$54.5$61.1$68.4$76.5 2023A2024E2025E2026E2027E($USD in Billions)($USD in Billions)The Global Economy Runs on SAP4SAP continues to lead the market with an unparalleled growth outlook and an innovative partner ne
15、twork.$670B Total Addressable Market(2025E)$525BTAM 2025CRMBTPProcurementERP and Supply ChainHCMNew MarketsIndustry CloudBusiness Process IntelligenceBusiness NetworkSustainabilitySovereign Clouds$71BTAM 2025$35BTAM 2025$17BTAM 2025$8BTAM 2025$14BTAM 2025Source:SAP Financial Analyst Conference Prese
16、ntation.SAP is a global market leader in enterprise application software,supporting companies of all sizes and industries with an end-to-end suite of applications and services.Recently,SAP invested in shifting its predominantly on-premise products toward cloud-based ones.SAP service partners share S
17、APs vision,investing in tools to accelerate enterprises migration to the cloud with mitigated risk.SAP SolutionsSAP CustomersBTPERPHCMCRMFMSSCMProfessional Services EcosystemSAP Product History and Evolution51970s1980s1990s2000s2010sNowThe Early YearsThe SAP R/2 EraThe SAP R/3 EraThe E-Business Era
18、The Digital Economy EraThe AI Era 1972SAP is founded on the philosophy of real-time business.1973Relational Model1(R/1)is released to help serve data management.1979R/2 is released,providing mainframe-based,real-time data processing.1980Disk-based relational databases architecture emerges.1986Exhibi
19、t at CeBIT for the first time.1987SAP begins developing a new multiplatform-enabled generation of software:R/3.1992SAP R/3 releases,enabling SAP to be used by enterprises for the first time.1993SAP starts working with Microsoft to port SAP R/3 to the Windows NT operating system.1999MySAP.com combine
20、s e-commerce solutions with SAPs ERP applications.2001SAP adds enterprise portals to its solution portfolio by acquiring TopTier.2004SAP ECC 5.0 released.2006SAP generates around 30%of its 3.1 billion total software license revenue from companies with fewer than 2,500 employees.2011SAP acquires Arib
21、a,aiming to become the leader in B2B e-commerce.2015SAP S/4HANA is released.2016Apple and SAP announce a partnership to combine powerful native apps for iPhone and iPad with the SAP HANA platform.2018SAP C/4HANA launches.2021RISE,a single offering that provides a path to the Intelligent Enterprise f
22、or every customer,is released.2023S/4HANA Cloud addition is announced.2023SAP Datasphere,a comprehensive data service built on SAP BTP,is released.2023SAP Joule,a natural-language,generative AI copilot,is announced.50 Customers2,200 Customers15,000 Customers41,000 Customers100,000+Customers215,000+C
23、ustomersSupported by Accretive Inorganic GrowthSources:SAP website,PitchBook.SAP Product Snapshot6Tailored Solutions Designed to Elevate BusinessesSAP ProgramsRISE With SAPGROW With SAPRISE with SAP is a comprehensive offering tailored for large and upper-middle-market businesses,transcending tradit
24、ional technology solutions.It is designed to empower businesses to navigate digital transformation seamlessly and elevate their operations to new heights.This offering includes a set of bundled products at a single price,all under one contract with SAP.GROW with SAP is an offering based on the princ
25、iples of RISE with SAP,tailored specifically for small-and medium-sized businesses seeking to drive growth.It enables businesses to unlock new opportunities,foster innovation,and enhance customer experiences.GROW with SAP aligns technology with strategic goals,allowing organizations to scale their o
26、perations effectively.The shift toward cloud-based subscriptions ensures predictable revenue streams and scalability,bolstering financial stability and potential margins.By embedding cloud analytics across offerings like S/4HANA Cloud and the SAP BTP,SAP enhances operational efficiency and decision-
27、making for businesses.This strategic alignment with market trends and technological advancements not only drives innovation but also supports widespread customer adoption,underpinning long-term growth prospects and investor confidence in SAPs future.Source:SAP website.123456789S4/HANABusiness Planni
28、ng Supply ChainAribaCommerce CloudsSuccess FactorsBuild SolutionsConcur ExpenseBTPEnterprise Asset Mgmt.Ready-to-Go Cloud ERP With Industry-Leading SolutionsCloud-Based Solution Across Supply Chain FunctionsIntegrates Third-Party Solutions and Extends Application Capabilities Integrates Travel Spend
29、,ERP,Accounting,and Card DataLow-Code SAP Solutions to Help Accelerate Development System of Record for Employees,Manages HR-Related Data,and Streamlines Core HR ProcessIntegrates Digital and Physical Customer Touch Points Manage Sourcing and Suppliers With a Single Connected SuiteMaximize Asset Hea
30、lth and Performance With SAP Intelligent Asset Management SolutionsSAP Is a Leader in Cloud Database,ERP,and Data Integration ServicesSource:Gartner 2023.7Cloud Database Management Systems(DBMSs)Cloud ERP for Product-Centric EnterprisesCloud DBMSs manage data within an organization on the cloud rath
31、er than on a local server.SAP offers numerous solutions,including HANA Cloud,Data Warehouse Cloud,Adaptive Server Enterprise,IQ,and SQL Anywhere.SAP HANA Cloud supports both transactional and analytical workloads in one solution.Cloud ERPs integrate business processes on the cloud,streamlining core
32、activities of product-centric enterprises such as manufacturing,inventory management,sales,and procurement.SAP S/4HANA Cloud offers smooth integration of business processes with core capabilities in Operational ERP and financial management functionality.Cloud ERPs offer FMS functionality,order-to-ca
33、sh(O2C),procure-to-pay,and HCM.By 2026,40%of organizations in service-centric industries are expected to consolidate their core solutions in a single ERP suite.SAP S/4HANA has extensive in-house capabilities for financial management,O2C,HR,and procurement applications.Data integration tools comprise
34、 architectural methodologies that yield organizations consistent access to data across disparate sources.Simplified data migration and enterprise business workflows boost productivity.SAP delivers comprehensive end-to-end data integration solutions,allowing organizations to construct and accomplish
35、powerful workflows.Cloud ERP for Service-Centric EnterprisesData Integration ToolsCompleteness of VisionAbility to ExecuteChallengersLeadersNiche PlayersVisionariesCompleteness of VisionAbility to ExecuteChallengersLeadersNiche PlayersVisionariesCompleteness of VisionAbility to ExecuteChallengersLea
36、dersNiche PlayersVisionariesCompleteness of VisionAbility to ExecuteChallengersLeadersNiche PlayersVisionariesCurrent SAP Product Trends8SAP As AI becomes increasingly integrated into everyday workflows,employees will begin to recognize it as a valuable tool.1As data-driven decision-making becomes i
37、ncreasingly important,analytical skills will move to the forefront of HR practices.2Organizations transition back to in-person work;the return of employees to the office marks a significant shift.3$3.4$3.6$3.8$4.0$4.3 Q1 23Q2 23Q3 23Q4 23Q1 24$26.4$32.5$40.1$49.3$60.7$74.7$92.0$113.3$139.52022A 2023
38、A 2024E 2025E 2026E 2027E 2028E 2029E 2030E45%of SAP customersuse multiple cloud solutions.60%of S/4HANA migrations are estimated to have started.(1)50%of supply chain organizationswill invest in advanced analytics capabilities by 2024.(2)$3.8B2023 S/4HANA Cloud Revenue$14.8BCurrent Cloud BacklogSAP
39、s 2024 Top HR TrendsEnhancing HR Operations:Simplifying and innovating HCM processes with SAP SuccessFactors extensions boost productivity and efficiency.Streamlining HR Processes:Organizations are adopting software-based solutions to streamline HR operations,reduce costs,and effectively achieve bus
40、iness goals.Optimizing Workforce Performance:Leveraging technology in HR functions is crucial for optimizing talent management and driving high performance in workforce optimization.Cloud Tailwinds Impacting SAP Solutions(1)Cloud Revenue(1)($USD in Billions)Cloud Analytics(3)($USD in Billions)SAP Pr
41、oducts Leveraging the Next Wave of AnalyticsUnified Innovation Platform:SAP BTP integrates application development,data analytics,AI,and automation,providing real-time data insights to drive operational agility.and strategic planning.Predictive and Personalized Capabilities:SAP products leverage pre
42、dictive analytics and machine learning to forecast trends and mitigate risks,while SAP BTP personalizes user experiences and supports intelligent,end-to-end processes.SAP BTP ensures reliability and compliance in a secure cloud environment,integrating seamlessly with SAP and third-party applications
43、.(1)SAP Filings:Avg.Quarterly Currency Exchange Rate,Gartner,S&P Capital IQ,SAP website.(2)Deloitte:S4HANA&Supply Chain.(3)Precedence Research:Cloud Analytics.SAPs Technological and Cloud Shift9(1)Socit Gnrale Cross Asset Research;SAP to 2024 and beyond,Verified Market Research.SAPs Shift From SAP E
44、CC to S/4HANA Currently,35,000 customers use SAP ECC solutions,from which 15%have completed migrations to S/4HANA.As SAP plans to end maintenance services for SAP ECC in 2027,there are 30,000 customers that still need to convert to S/4HANA.According to IDC,77%of SAP customers will rely on a partner
45、to perform its S/4HANA migration.It is estimated that 60%of S/4HANA migrations have started but remain in the service providers backlog.Tailwinds Driving Demand(1)SAPs Cloud Growth(1)Top Drivers for SAP Customers to Migrate to S/4HANA45%The opportunity to reengineer processes to better fit operation
46、al needs or correct poor processes/configurations from a previous ERP implementation.42%End of maintenance and support for core SAP ERP releases.31%A business mandate to better support business users with innovative solutions.202220302027ECC SunsetThe SAP S/4HANA application market is valued at$25.3
47、 billion,growing at a 26.4%CAGR from 2022 to 2030.The pending S/4HANA migration will lead to additional revenue opportunities from increasing cross-sell activity across SAPs diverse and evolving solutions.+$17BEstimated Cloud Revenue(FY 2024)+28%S/4HANA Backlog YoY Growth(Q1 2024)85/100Worlds Larges
48、t Companies Are S/4HANA Customers85%Customers Remain on Legacy ECC20222030$8.5B In Market OpportunitiesSAP HCMSAP SuccessFactors Employee Central Payroll is a cloud-based system that simplifies global payroll processes,ensuring accurate and timely payments while reducing errors.It integrates seamles
49、sly with core HR functions,talent management,and analytics,building employee trust and offering localization for more than 50 locales.The platform enhances user experience with consistent processes across HR,payroll,and benefits management,and its continuous payroll functionality addresses issues be
50、fore payday.Supporting flexible deployment options,it offers scalability and configurability and meets global compliance needs,delivering extensibility,cost savings,and cloud agility.SAP SuccessFactors Employee Central PayrollHCM Product Solutions Core HR Payroll Manage the workforce with HR time,pa
51、yroll,and service delivery solution.SAP AI for HRTransform the workplace by enhancing recruiting,training,employee engagement,and retention.SAP HR AnalyticsProvides actionable insights into workforce trends and improves decision-making for workplace challenges.SAP HR and ERP Real-time visibility and
52、 connectivity optimizing workforce management across businesses.In 2024,AI stands at the forefront of HR trends,revolutionizing workforce productivity and management.Generative AI enhances rather than replaces jobs,emphasizing collaboration and skill development.Self-serve AI tools like copilots boo
53、st daily efficiency but demand careful oversight to prevent misuse.Concerns around data privacy and ethics persist,shaping the adoption of transparent and fair AI practices.HR focuses on AI-driven improvements in recruitment,talent management,and employee well-being,underscoring its role in steering
54、 AI strategy and fostering an adaptive organizational culture.AI Trends in HRNotable HR SAP Service Consultancies10Global Payroll Excellence:SAPs Competitive Edge in HR Solutions11*Please see more company details on pages 2134.Global and InnovativeSAP Payroll is distinguished as a truly global solut
55、ion,offering extensive localization acrossnumerous countries,allowing multinational organizations to manage their payroll operationsin compliance with local regulations.The latest Payroll Control Center(PCC)functionalityprovides extensive business processes,payroll audits,and user interface upgrades
56、.Competitive EdgeSAP Payroll excels in the competitive HR/payroll landscape by providing superior integrationcapabilities,including the ability for partners to seamlessly interface with non-SAP HR systems.Furthermore,SAP and select payroll services partners have been making payroll deployments more
57、accessible for smaller organizations.Migration TrendsTransitioning to Employee Central Payroll(ECP)is a notable trend in the payroll landscape.As SAP phases out on-premises licenses,organizations are moving to ECP,which provides a cloud-based,scalable solution aligned with modern business needs.Clie
58、nts with a non-SAP HR core may migrate to SAP Payroll running on S/4 HANA Private Cloud Edition(PCE).Customer EmployeesHR AdminsPayroll AdminProductionPayroll SystemQuality AssurancePayroll SystemDevelopment Payroll SystemECP System Architecture3 System ECP LandscapeNotable Payroll Solutions Partner
59、s*Accelerating Digital Innovation on RISE With SAP12Comprehensive Support for Cloud MigrationLaunched in January 2021,RISE with SAP aids customers in their cloud migration and digital transformation journeys.With S/4HANA Cloud and the SAP BTP at its core,it is offered for a single subscription price
60、.The program addresses the financial and operational challenges of moving to the cloud through readiness assessment services and advisory support from service partners.Managed Cloud ServicesValue for SAP PartnersRISE with SAP has been adopted by more than 6,000 customers and offers significant oppor
61、tunities for SAP channel partners who can sell RISE as a packaged solution,provide system implementation and migration services,and offer managed services to support operations.This includes using proprietary migration technology,accelerators,and methodologies,making it an important focus area for s
62、ervice partners.RISE Starts With S4/HANARISE initiatives start with SAP S/4HANA Cloud(private or public),protecting ERP investments while offering innovation and flexibility.The program optimizes processes,extends capabilities,and promotes sustainability.SAP encourages clients to adopt a full suite
63、of tools,including generative AI,which is available in the cloud version,driving the shift to hybrid and cloud solutions.Business Transformation as a ServicePLANRUNBUILDSAP S/4HANA(Public or Private Cloud)SAP Business Process Intelligence,Discovery ReportsCustom Code Migration App,Readiness Check,Le
64、arning HubOn Infrastructure Provider of ChoiceSAP BTPSAP Business Network Starter PackSource:SAP website.SAPs Partner Ecosystem(1)IDC,SAP Filings.13SAP partners collaborate with SAP to provide various services,solutions,and expertise to SAP customers.Partners undergo a rigorous certification process
65、 and work closely with SAP to maintain best practices.In a recent survey,93%of SAP partners expect accelerated growth in SAP-related revenue with healthy margins(2023 gross margin was 72.2%).(1)SAP Partner Value For Every$1of SAP RevenueSAP Services Partners Make$8.81in Economic ValueSAP Software Pa
66、rtners Make$10.01 in Economic ValueSAP CustomersProfessional Services Ecosystem440,000+SAP customers,including 99 of the 100 largest global companies.Recently,enterprise expectations have evolved from traditional ERP modernizations to industry-focused solutions tailored to customer and employee expe
67、riences.SAP and service providers are working together to address the increasing demand for client-centric solutions,contributing to a vibrant ecosystem of applications and services.CustomersSAP CustomersProfessional Services EcosystemWhat Determines Levels of SAP Service Partners14What Determines P
68、artner Status?Becoming an SAP partner creates a multitude of opportunities for businesses looking to expand their reach,enhance their offerings,and tap into a thriving ecosystem.SAP provides innovative software solutions that help organizations streamline their operations,manage data effectively,and
69、 drive growth.SAP partners play an essential role in the enterprise software ecosystem.Every level of SAP partnership brings forth its unique blend of skills and proficiency to provide clients the solutions they need and serve as their trustworthy advisor both for the present and their imminent futu
70、re.PartnerEdge is SAPs partner program that provides resources,benefits,and support to help partners effectively sell,service,and build solutions on SAP technology.Through the program,partners can access SAP software,documentation,and training materials to become experts in SAP solutions.This progra
71、m currently includes more than 24,000 partner companies worldwide across different partnership types,including service partners that provide consulting and implementation services for SAP solutions.Within these partnership types,partners are assigned one of three levels:Platinum,Gold,or Silver.Depen
72、ding on their levels,partners may receive training,marketing and sales support,and other benefits to help them build their expertise and reputation as trusted SAP advisors.PlatinumGoldSilverSAP RevenueResults Through Top-Line GrowthCustomer SuccessResults Through Customer SatisfactionQualificationsE
73、mployee Certifications123Have 20 endorsed individuals pass SAP certifications,10 customer references annually,and$15 million in revenue related to SAP products and services.SAP will actively promote Platinum partners and help drive new business to them.Have 10 endorsed individuals pass SAP certifica
74、tions,five customer references annually,and$750,000 in revenue related to SAP.As a Gold partner,SAP will co-invest in generating new business opportunities.Have two endorsed individuals pass SAP certifications and at least one customer reference annually.Silver partners get primary access to SAP res
75、ources like documentation,software downloads,and discount licenses for internal use.The Role of SAP PartnersSources:MegaTechVerse“Levels of SAP Certification Partners,”HealthyFlat.SAP Partner Ecosystem15Illustrative snapshot of partners categorized by status.*Denotes PE-backed.Global strategic servi
76、ces partners.PlatinumGoldSilverBasic Member(1)60+Partners(30+Shown)70+Partners(30+Shown)1,500+Partners(40+Shown)900+Partners(60+Shown)Est.Scale(Total Employees)1005002,00010,000100,000(1)Partner has a history of working with SAP as a basic member in the SAP PartnerEdge open ecosystem but has not rec
77、eived a formal designation of Silver,Gold,or Platinum.Please Contact Leroy Davis(Leroy.DavisHL.com),Malte Abrams(Malte.AbramsHL.com),R.B.McCutcheon(RMcCutcheonHL.com),or Ilia Ulianchuk(Ilia.UlianchukHL.com)for Page Details 4SAP Sapphire 2024 Conference RecapHoulihan Lokey recently attended the 2024
78、SAP Sapphire Conference,where we engaged with numerous strategic parties interested in the SAP space.Our interactions provided valuable insights into partner and buyer preferences,as well as SAPs future initiatives.In our view,these are four critical takeaways from the conference that could signific
79、antly influence the IT services landscape moving forward.16Continuing Adoption of RISE With SAP Program InitiativeSAPs RISE with SAP program continues to be a cornerstone for cloud transformation,with a strong emphasis on maintaining a“clean core”for innovation-ready systems.The next evolution of RI
80、SE includes dedicated SAP Enterprise Architects,BPM via Signavio,and SAP Cloud ALM.This initiative aims to simplify business models,reduce customizations,and ensure seamless integration of SAP and non-SAP applications,thereby promoting agility and operational efficiency.2Joule and Generative AI Inte
81、gration Across SAP EcosystemSAP has introduced Joule,a generative AI assistant,to be embedded across the entire SAP cloud solutions portfolio,including S/4HANA,SuccessFactors,Ariba,and Concur.By the end of 2024,80%of the most commonly executed tasks will be manageable via Joule.This AI-driven approa
82、ch aims to enhance productivity by 20%and streamline task management.Additionally,SAPs collaboration with NVIDIA and Microsoft Co-Pilot reflects a significant move toward leveraging generative AI to optimize business processes and decision-making.1SAP BTP as the Foundation for InnovationWhile other
83、applications and solutions were highlighted,the SAP BTP played a crucial role behind the scenes.Several announcements showcased solutions powered by SAP BTP,such as SAP Spend Control Tower and the embedding of Joule in SAP Analytics Cloud.The platform will serve as the backbone for building,integrat
84、ing,and extending SAP solutions,emphasizing its maturity and significance.With SAP BTP,businesses can leverage a unified platform for application development,data integration,advanced analytics,and more.3Top Takeaways From Sapphire R.B.McCutcheon DirectorAtlantaRMcCutcheonHL.comIlia UlianchukVice Pr
85、esident CharlotteIlia.UlianchukHL.comIndustry Solutions in the CloudIndustry-specific functionality remains a critical concern for businesses considering cloud migration.There are some industry solutions,particularly in sectors like the public sector,that face challenges in becoming RISE-compatible.
86、This gap in cloud readiness underscores the necessity for SAP partners to actively build out industry-specific functionalities within the SAP BTP.While AI innovations often dominate the conversation,the availability and reliability of industry solutions in the cloud are equally crucial for customers
87、 evaluating RISE and cloud adoption strategies.SAP Services M&A Drivers17SAPs Shift From ECC and Growth Opportunities to S/4HANAWith 15%of SAP ECC customers already migrated to S/4HANA,the urgency mounts as around 30,000 customers await conversion before SAP ends maintenance support for ECC in 2027.
88、This expansion presents numerous opportunities for SAP to cross-sell and bundle its cloud offerings as customers begin transitioning.Vertical Diversification and SAP AcceleratorsCustomers expect increasingly tailored solutions,driving service providers to combine vertical-relevant capabilities such
89、as IaaS,PaaS,SaaS,and cloud ERP into a cohesive solution.Industry clouds are composable,adapting and innovating to specific industry requisites.In addition,proprietary accelerators help companies with faster migration and implementation of SAP solutions.Unlocking Cross-Sell Potential in SAPs Cloud E
90、cosystemSAPs partner ecosystem capitalizes on cross-selling,driven by nearly half of SAP Cloud customers adopting multiple solutions,with attachment and cross-sell rates rising via initiatives like RISE with SAP.The Land&Expand strategy with the Cloud ERP Suite and cross-selling the LoB Portfolio st
91、rengthen ecosystem growth,aided by BTP integration and expanded commercial models.SAP Talent and Capabilities ExpansionSAPs global network of more than 24,000 partners fosters innovation through strategic acquisitions and technology collaborations.Heightened interest and M&A activity from numerous b
92、uyers seeking fully scaled SAP assets with sizable delivery teams are generating scarcity within the ecosystem.SAPs ML and AI RevolutionSAPs partnership with NVIDIA will accelerate the adoption of generative AI across its cloud solutions.The collaboration aims to integrate generative AI into SAPs cl
93、oud offerings,including SAP BTP,RISE,their new Copilot Joule,and more,enabling advanced AI capabilities for customers.Sources:S&P Capital IQ,PitchBook,press releases.11.3%27.5%33.8%33.8%7.5%Historical Buyer Mix(Past Two Years)Market Dynamics Across the SAP Ecosystem 18Investments by Target Region(Pa
94、st Five Years)Sources:S&P Capital IQ,PitchBook,proprietary Houlihan Lokey information.51%Strategic vs.PE Buyers49%Add-Ons vs.PlatformsM&A Buyer Technology FocusEnterprise ApplicationsThe SAP market has seen a steady level of M&A activity.With the continuing momentum of the S/4HANA migration trend,st
95、rategic buyers are actively looking for acquisitions to expand their product offerings and remain competitive in the ever-evolving enterprise applications sector.Global PE groups are looking to capitalize on this trend and support the growth of leading SAP partners.Houlihan Lokeys team recently cond
96、ucted a broad survey across 90+strategic buyers to gain insights into their 2024 M&A priorities.SAP is listed as one of the highly desired enterprise application technologies by many buyers.Please contact Houlihan Lokeys IT Services M&A team for more details regarding this survey.27%North America62%
97、Europe8%APAC3%LATAMMarket Dynamics Across the SAP Ecosystem(cont.)19Sources:S&P Capital IQ,PitchBook.CommentaryThe strategic firms listed have recently shown a strong interest in SAP assets.These well-established players aim to bolster their presence in the SAP market by capturing additional market
98、share and expanding into new capabilities and verticals.The robust utility and quality of SAP make it an attractive and stable platform for these partners.Consequently,PE groups are emerging as potential key buyers,recognizing the growth potential.Actively seeking new investment opportunities,they a
99、re exploring strategies to swiftly expand their existing platforms and capitalize on SAPs sustained growth.The appeal of SAP assets lies not only in their potential for growth but also in their scarcity.As highly sought-after assets,SAP partners are attracting significant attention from strategic an
100、d PE buyers alike.Most Active Strategic FirmsMost Active PE-Backed Strategic FirmsNov 2022Sep 2023Feb 2024May 2022Dec 2021Jun 2022Apr 2024May 2022Dec 2021Jan 2020Nov 2020Dec 2020Jan 2021Nov 2020Sep 2019Jul 2017Jun 2017May 2021Oct 2021Jul 2024SAP Services Ecosystem Garners Interest From Strategic Buy
101、ers20Sources:S&P Capital IQ,PitchBook,press releases.“Nows the time to step up and speed up business transformation in the cloud.SAP S/4HANA plus SAP Business Technology Platform is a powerful combination for achieving elevated enterprise performance.”Caspar BorggreveGlobal SAP Business Group Lead a
102、t Accenture“We are in the midst of one of largest tech and data migrations for the next 3-5 years as clients transition from ECC to S4.Proud to expand our partnership with SAP and bring our joint vision,talent,tech and creativity to bear for our clients.”Rob VatterEVP of Enterprise Platforms and App
103、lications at Cognizant“Our SAP Studio remains singularly focused on helping our clients access the unique business AI capabilities,customized services,and out-of-the-box accelerators from SAP that will help them reach new levels of performance and efficiency in their business.”Diego TartaraGlobal Ch
104、ief Technology Officer at Globant“We have a rich understanding of the strategic need for rapid and efficient change.By taking a business-centered approach to SAP technology transformation,we can help enable businessesto meet the future with confidence.”Carl CarandeVice Chair of Advisory at KPMGRecen
105、t Strategic TransactionsFeb 2023Dec 2022Nov 2023Oct 2021May 2022Aug 2024Oct 2023Dec 2022Jan 2024Feb 2022Aug 2022Sep 2024Company Spotlight:All for OneThe All for One Group(All for One)is a leading international IT,consulting,and service provider for all aspects of SAP.As the No.1 SAP partner worldwid
106、e in SAP transformations in SMEs and the SAP cloud business,the company supports its customersincluding global players,hidden champions,and world market leadersin their corporate transformation.All for Ones 3,000 experts use RISE and GROW with SAP as a digital platform and integrated,AI-supported cl
107、oud solutions to digitize business processes and automate processes.Leveraging its many years of SME experience,SAP expertise,and process know-how,All for One is trusted by more than 3,500 medium-sized customers throughout Europe and across industries including engineering,automotive,life sciences,w
108、holesale,and professional services,among others.Founded:1959Employee Base:3,000Headquarters:Filderstadt,GermanyOther Locations:30+,Mainly in EuropeStatus:Publicly TradedIndustries:Mechanical Engineering,Automotive Supply,Life Sciences,Wholesale,Professional ServicesNotable ClientsBusiness Overview21
109、Relevant InformationBusiness DescriptionSolution PortfolioBrusselsLuxembourgIstanbulAlexandriaFilderstadt+26 Other Offices in GermanyVienna+2 Other Offices in AustriaWarsaw+5 Other Offices in PolandSt.Gallen+2 Other Offices in SwitzerlandTechnology PartnersIn February 2024,All for One was awarded th
110、e SAP MEE Award for Partner Excellence in two categories:Cloud Delivery and Customer Value.Geographical FootprintCX and MarketingSupply Chain ManufacturingHR and Employee ExperienceFinance and ControllingCybersecurity and ComplianceProduct and DataRecent AwardsBranchesHeadquartersCompany Spotlight:A
111、ll for OneQ&AMichael ZitzCo-Chief Executive OfficerMichael Zitz holds more than a decade of leadership experience driving growth through innovative,customer-centric strategies.He has a strong track record in developing long-term partnerships and delivering impactful results across various roles in t
112、he enterprise technology sector.22Q:Tell us about All for One and what sets your firm apart from competitors in the SAP ecosystem.What is your unique value proposition?A:The All for One Group is a leading international IT,consulting,and service provider for all aspects of SAP.As the No.1 SAP partner
113、 worldwide in SAP transformations in SMEs and SAP cloud business,the industry specialist supports its customersincluding global players,hidden champions,and world market leadersin their corporate transformation.In FY2022/23,All for One generated sales of EUR 488 million with its team of almost 3,000
114、 employees.These experts use RISE and GROW with SAP,among other digital platforms,as well as integrated,AI-supported cloud solutions to digitize business processes,automate workflows,and rethink services.The combination of many years of SME experience,SAP expertise,and industry and process know-how
115、is trusted by more than 3,500 medium-sized customers from Germany,Austria,Poland,and Switzerland.The core industries of All for One are mechanical and plant engineering,the automotive supply industry,life sciences,wholesale,and professional services.Turning technology into business successthat sums
116、it up.The greatest possible business benefit is the top priority;our outcome must always be a business driver.Technology is only a means to an end.We ensure that our customers exploit the immense digital possibilities and thus increase their competitiveness in the long term.Q:What are your thoughts
117、on the current migration trends of SAP ECC to SAP S/4HANA?How do you help your clients with migrations,and what differentiated solutions/products do you offer today to help accelerate the shift?A:We consider transformation an opportunity,for both our customers and All for One.We offer a“conversion f
118、actory,”a semi-automated approach that enables rapid shifts and migrations.However,this purely technical shift to a new ERP generation is not the true issue for our customers.Instead,they ask:How can I use the SAP S/4HANA migration to advance my digitalization and benefit from future innovations?Our
119、 CONVERSION/4 offering provides the answer to this question.In the first phase,we identify the possible benefits so the customers can truly experience the advantages in their daily business,rather than just having new software.We have been very successful with this approach,completing more SAP S/4HA
120、NA conversions than any other SAP partner worldwide.Q:What are your thoughts on the RISE with SAP program and how SAP can ensure its success?A:We believe that RISE with SAP is the right approach for combining the transformation to SAP S/4HANA with a cloud transformation.It is well established that t
121、he cloud is the basis for continuous innovation,particularly seen in fields like AI.However,the challenge is if SAP delivers a constant stream of innovations,but companies cannot turn them into benefits for their specific business,nothing is gained.As a SAP partner,we must provide good support throu
122、gh our services and consulting,such as our RISE ONE offering.Q:Do you think SAP customers will have to fully go“cloud”with S/4HANA or pursue more of a hybrid approach due to the complexity and size of SAP projects?A:The reality for many of our“Mittelstand”customers is that they cannot immediately mo
123、ve all of their systems to the cloud.We usually advise our customers that the cloud is the final goal,but the path to get there is via a hybrid approach,especially because they have many different applications that must be integrated and managed.However,despite many of our customers being“Mittelstan
124、d”companies,we are the most successful SAP partner for cloud solutions in Central Europe.This demonstrates that the cloud has fully arrived in the middle market.Q:What are your thoughts on industry-focused solutions within the SAP products?Does industry focus provide a competitive advantage when eng
125、aging with potential clients?A:Absolutely!Industry-specific characteristics and processes are relevant.We see our position as an industry specialist coupled with strong references and brands in our core industries as a competitive advantage in client acquisition.We also consciously leverage our indu
126、stry focus in marketing and communications.For example,November 7 is our Insight Day for mechanical and plant engineering in Augsburg,and this year,we will have our customer HORSCH Maschinen GmbH talk about its SAP transformation and provide insight into HORSCHs AI activities.Q:What is your vision f
127、or the future of your firm and its role in the evolving digital landscape?A:As a consulting and service provider,we are a relevant partner for our customers in all aspects of digitalization,automation,and AI.Q:How do you stay up to date with the latest trends and technologies,and how do you incorpor
128、ate them into your client solutions?A:We closely monitor market and manufacturer trends,regulations,and developments.Then,we combine these insights with our customers requirements to generate our consulting and proactive service offerings.Company Spotlight:CognitusRelevant InformationFounded:2002Emp
129、loyee Base:1,000+Headquarters:Dallas,TexasOther Locations:18+Offices WorldwideStatus:Privately Held(Minority Investment From Haven Capital Partners)Business OverviewTechnology PartnersCapabilities23Business DescriptionCognitus is a software and services company that provides AI-powered contract life
130、cycle management,contract compliance,and billing software to clients in regulated industries(i.e.,companies dealing with federal,state,and local government).Cognitus is a co-innovation partner of SAP,and Cognitus software is endorsed by SAP(meaning SAP resells Cognitus software).Cognitus is also an
131、SAP Gold Partner specializing in the implementation,deployment,and support of SAP solutions.The company offers various services,including SAP S/4HANA integration,RISE with SAP,cloud solutions,application management,and end-to-end digital transformation across 11+industries.Notable IndustriesProfessi
132、onal ServicesCPGAerospace and DefenseAutomotiveManufacturingMining Wholesale DistributionPublic SectorRecent Awards and RecognitionsOptimization Post ImplementationSAP North America Award for Partner Excellence 2024 for Highest Cloud Revenue and Net New NamesCognitus 24/7 service desk,coupled with p
133、rocess monitoring and improvement mechanisms,ensures timely issue resolution,often preempting business impact.Cognitus offshore,nearshore,and onshore global delivery models are focused on value delivery and optimize customers SAP environments in compliance with global regulations for continuous supp
134、ort.Customer ExcellenceFinance and AnalyticsSAP Digital Supply ChainSpend ManagementERPBTPCompany Spotlight:CognitusQ&A24Amit BaidPresident and CFO Amit Baid holds an MBA in Finance and Entrepreneurship from The Wharton School and an Engineering degree in Electronics and Communications from NIT.With
135、 more than 25 years of experience,he has a proven track record as both a founder and investor.Mr.Baid has founded two software companies:Tradefin(exited to Coupa software)and Moengage(Series E-funded,venture-backed company).He is an investor and operator at Cognitus.Q:Tell us about Cognitus and what
136、 sets your company apart from competitors in the enterprise cloud universe.What is your unique value proposition?A:There are three things that set Cognitus apart from competition:1.Industry Focus:Dedicated to helping businesses in highly regulated industries such as aerospace and defense(e.g.,Lockhe
137、ed,Amazon Kuiper,Vertex,Thales,DMT,Boom Supersonic),industrial manufacturing(e.g.,Eaton),and professional services/software services(e.g.,DAI)achieve their goals on time,on budget,and in scope.2.Dedicated Software Solutions:LambdaX:AI-based contract lifecycle management and compliance software for r
138、egulated industries.Real-Time Billing:Accelerates high-volume transactional billing up to 60 x faster than SAP resource-related billing.CIS-AM:Simplifies complex asset maintenance and streamlines MRO services.GovCon Solutions:Endorsed by SAP(less than 1%of SAP App Store applications are endorsed),av
139、ailable on a subscription basis.3.Certified Expertise for SAP S/4HANA Implementation:SAP Gold Partner,certified GROW with SAP partner,and SAPs go-to partner for regulated industries.Q:How do you measure the success of your consultancy,both in terms of client outcomes and the growth of your own busin
140、ess?A:We measure client success on two metrics:1)adoption of our software solution(how many users are using it and the impact that it is having on the business)and 2)delivering projects on time and on budget,which is the most important client outcome for Cognitus.We believe in focusing on these two
141、metrics,which not only help our clients but also significantly help our revenue.It is this focus that has led to growing our revenue 6x from 2019 to 2023,and we are on track to grow 30%+in 2024.Q:What emerging technologies or trends in SAP do you see as particularly promising or impactful in the nea
142、r future?A:We are very excited about SAPs BTP and Business AI.We see significant potential in applying AI to reduce implementation timeline,enhance support,and simplify complex workflows/business processes of our clients.Q:Which current suite of SAP products have you seen create the most business im
143、pact for your customers?Examples include Rise with SAP,SAP BTP,SuccessFactors for HCM,and S/4HANA.A:We have seen RISE with SAP have the most impact on our customers.RISE with SAPs highly customizable approach to digital transformation has allowed our customers to adopt a scalable business model as t
144、hey move towards Intelligent Enterprise.Combining business process intelligence with our rapid implementation model and data migration tools has made the transition seamless by consolidating various aspects of digital transformation into a single subscription-based service and reducing the total cos
145、t of ownership.SAP BTP has also been a huge value-add to our clients.Our offerings,such as the CIS-GovCon suite designed for regulated industries to meet compliance requirements,leverage the SAP BTP to incorporate the latest innovations.By integrating these with BTP products like SAP Integration Sui
146、te,SAP Extension Suite,and SAP Analytics Cloud,we extend SAPs environment for our customers to deliver tangible benefits.These benefits include streamlining key processes to boost revenue,enhancing compliance,and improving data security.This approach continues to enable our customers to rapidly adap
147、t to changing market conditions and swiftly respond to new opportunities and challenges.Q:What is your vision for the future of your business and its role in the evolving digital landscape,particularly in relation to SAP?A:Our vision is to become the No.1 player in regulated industries for SAP softw
148、are and services.Until recently,we were not even on the map.Today,we are the fastest-growing player.We plan to continue investing in software that fills critical gaps in SAPs ERP for regulated industries and use our software differentiation to win both software and services clients.We believe we hav
149、e a multi-year tailwind behind us.Q:Can you share a success story where your consultancy made a significant impact on a clients business?A:Cognitus partnership with Lockheed Martin,a prominent defense contractor that supplies military equipment globally,has been instrumental in helping the company s
150、treamline its operations and enhance its compliance with defense acquisition processes.Lockheed Martin relies on SAP to ensure compliance,and Cognitus plays a pivotal role in addressing government regulations within the SAP environment,particularly in the SAP S/4HANA system.Cognitus provides the cus
151、tomer with specific solutions such as CIS-GovCon for contract compliance,LambdaX for contract lifecycle management,Real-Time Billing for real-time financial visibility,and Alchemy for data migration.In addition,Cognitus addresses government contract gaps in SAP S/4HANA using its CIS-GovCon solution
152、and provides custom development when needed to facilitate the transition from ECC to S/4HANA.One of the remarkable outcomes of the partnership is the reduction of resource-related billing process time by 90%,thanks to Cognitus solutions.This has had a tangible impact on the customers business operat
153、ions by significantly speeding up critical processes and reducing the margin of error.Moreover,Cognitus offers intangible benefits by eliminating the need for custom code in government compliance,ensuring a more streamlined and standardized approach.Q:What are your thoughts on the current SAP ECC to
154、 SAP S/4HANA migration trends?How do you help your clients with migrations,and what differentiated solutions/products do you offer today to help accelerate the shift?A:More than 23,000 clients from SAPs installed base need to migrate to SAP S/4HANA by 2030.Gartner expects that about 6,000 customers
155、each year until 2027 will either upgrade to SAP S/4HANA or be a net new customer of SAP,with about 4000 to 5,000 customers each year until 2030.The trends that we are seeing in the market are directionally the same as what Gartner is predicting.1.Our software solutions have been the key enabler in c
156、lients moving from ECC to S/4HANA.Through our software solutions,we have filled critical gaps that SAPs ERP had for regulated industries from billing to efficiency and contract compliance;this allows clients to accelerate moving from ECC to S/4HANA.Without our software,the client will have to spend
157、several million dollars to fill these gaps.2.Our 18+offices worldwide,1,000+SAP-focused employees,great reference customers,strong software differentiation,and deep industry expertise continue to empower clients across 11+industries.SAP recently awarded us SAP North America Partner Excellence Award
158、for Net New Customers and Highest Cloud Revenue for 2024.Company Spotlight:Cognitus(cont.)Q&A25Company Spotlight:EPI-USEBusiness DescriptionEPI-USE is a global provider of SAP HR/payroll and ERP software and services.As the worlds leading SAP HR/payroll specialist and the largest developer of SAP lo
159、cal payroll country versions,EPI-USE addresses the needs of more than 40 countries.In its 40+year history,EPI-USE has been involved with 2,000 SAP HR/payroll(and other functional modules)implementations and licenses proprietary SAP-related software to 1,700+organizations,worldwide.EPI-USE Labs,the g
160、roups software arm,offers SAP-related data management and landscape transformation software and IP-leveraged services.EPI-USEs Payroll Express(PEX)allows MNCs to affordably deploy SAP Payroll in countries with small employee populations.Clients utilize PEX and EPI-USEs PCC Booster as deployment acce
161、lerators for a range of organizational sizes and complexity levels.The firm became the first SAP partner to attain Add-On Local Versions certification for ECP in 2010.Relevant InformationFounded:1984Employee Base:4,000+Headquarters:Isle of ManOther Locations:42 CountriesStatus:Privately Held(No Back
162、ing)Industries:Software and ServicesBusiness OverviewNotable ClientsTechnology PartnersIP-Leveraged ServicesProprietary,Licensed Software UtilitiesSAP S4/HANAApplication Management ServicesSAP HR/Payroll SpecialistCloud ServicesCapabilities26An Acclaimed Hybrid Business ModelRecent Awards and Recogn
163、itionsThe three most recent of 50+awards since 2019:SAP Global SAP SuccessFactors Partner Excellence Award for Delivery Quality Global 2024SAP Global SAP SuccessFactors Awards Finalist for Sales SuccessMidmarket Global 2024Partner Excellence 2024 for SAP SuccessFactors Solutions LAC Latin America 20
164、24Group Elephant is characterized by a primary strategic imperative of going“beyond corporate purpose”in its day-to-day activities.Group Elephant funds a nonprofit called Elephants,Rhinos&People(ERP),focusing on the preservation of at-risk elephants and rhinos in the wild in Southern Africa.1%of EPI
165、-USEs annual revenue is channeled into the ERP program.The hybrid business model has been the subject of two UC Berkeley case studies,in 2016 and 2022.A Cisco Observability Services SpecialistTwo SAP S/4HANA ERP Systems IntegratorsTwo AWS Services SpecialistsTwo SAP HR/Payroll Middle-Market Services
166、 SpecialistsTwo Software Quality Assurance Service ProvidersUnited StatesEngland,Brazil,AfricaUnited States,BrazilGermanyBrazil27Service CapabilitiesService line scope expansionManaged services capability expansionTechnologiesProprietary,licensed software assetsExtensive IP-leveraged servicesClients
167、 and IndustriesTenure and quality of clientsSector diversificationGeographic expansion and relative strength in local marketFinancial ProfileSubstantial recurring revenue streams,both from services and proprietary licensingHigh gross marginsStrong balance sheet and high cash conversion ratioDelivery
168、 ModelProprietary services methodologies Long-tenured,hands-on business leadersInclusive of advisory,deployment,and managed servicesEPI-USEs M&A CriteriaEPI-USEs Historical AcquisitionsCompany Spotlight:EPI-USEM&A History and Criteria Company Spotlight:EPI-USEQ&ALeendert van der BijlManaging Directo
169、rLeendert van der Bijl joined EPI-USE more than 25 years ago after obtaining a masters degree in Computational Linguistics.A veteran of large,complex SAP engagements,in the past decade,he completed a stint as Principal at Deloitte and started a technology venture before returning to Group Elephant t
170、o lead proposal support worldwide.28Q:How do you ensure your solutions are scalable and adaptable in the ever-changing digital landscape,particularly when dealing with SAP?A:By way of inter alia,these measures:Adhering to SAPs“clean core”approach,while harnessing a plethora of techniques to ensure t
171、hat client-specific requirements are satisfactorily addressed;Qualifying and continually certifying our“package solutions,”as appropriate and practicable;Nurturing our multi-decade relationship with SAP,which affords us acute insight into aspects of SAPs strategy;Several co-development initiatives w
172、ith SAP over decades;Embracing co-innovation opportunities with clients,and letting client needs influence our development of proprietary software assets and other intellectual property;Operating an internal“IP exchange”platform that enables the dissemination of proprietary software assets across re
173、gional practices all over the world;andMonitoring and adapting as appropriate to industry/process know-how and“good practice”as it evolves.Q:How important is it to be focused on one specific SAP solution versus providing a broad portfolio of SAP products/solutions to clients?A:Profoundly so,but at l
174、east for smaller to medium-sized firms such as ours,the breadth of capability needs to be achieved while preserving specialization,because SAPs functional breadth is such that it is impractical to have a single business cover all functional areas.We address this by way of separately led and branded
175、practices,with narrow specializations.Where we engage with clients across several functional areas and draw in multiple practices,said clients would typically engage with our group through a single contractual arrangement.Q:Do you think SAP customers will have to fully go“cloud”with S/4HANA or pursu
176、e more of a hybrid approach due to the complexity and size of SAP projects?A:The size and complexity of an organization will invariably determine what is feasible,and practicable in terms of alternative migration approaches.Large and complex organizations moving to S/4HANA seem to favor a hybrid app
177、roach,because not all of SAPs many products are cloud-enabled yet.Also,an S/4HANA system will typically need to be integrated with non-SAP technology,requiring careful landscape architecture.Q:How do you stay up to date with the latest trends and technologies,and how do you incorporate them into you
178、r client solutions?A:Our practitioners stay up to date with emerging technology through the following means:SAP and industry publications,webinars,industry analyst articles and market trend reports,industry influencer blogs,and podcasts;Participation in SAP and industry conferences;SAPs“Early Adopte
179、r”program;Formal subscriptions to Gartner,NelsonHall,and Harvard Business Review;Analysis of periodic SAP software releases,for both internal use and to brief clients on the practical implications of software enhancements;Ongoing internships and internal training programs,and participation in SAP ce
180、rtification programs and refresher exams;andInternal test environments,which are used to explore new technologies.EPI-USE sits on the SAP Partner Advisory Board and is one of only 19 SAP“AppHaus”partners worldwide,operating an official AppHaus facility under the aegis of SAP AG.These channels provid
181、e us with acute insight into SAPs product strategy.Q:How do you introduce SAP solutions to your clients?Do you lead with implementation or have a more consulting approach to your engagements?A:We engage with prospective clients through advisory,deployment,or operating services proposals,depending up
182、on the circumstances.Most of our work begins with deployment engagements that often originate via the SAP sales organization,a regional EPI-USE practice expanding geographic service to an MNC,conferences,or other professional services firms.Our proprietary SAP-related software products are compellin
183、g differentiators when competing for implementation,support,and managed services.In addition to HR and payroll,these products support many core SAP functions,including finance,logistics,sales,and CRM.The software is typically used during implementation engagements and invariably licensed to clients
184、thereafter.Products and IP-leveraged services,such as the PRISM landscape migration toolset,are embedded in EPI-USE implementation methodologies.Q:What are your thoughts on the current SAP S/4HANA migration trends?How do you help your clients with migrations and what differentiated solutions/product
185、s do you offer today to help accelerate the shift?A:Many of our clients evaluate multiple viable migration roadmaps.Data is an almost universal challenge for most organizations,and the decision to either migrate everything or start over is a common conundrum.Proprietary products and IP-leveraged ser
186、vices,such as the PRISM landscape migration toolset,are embedded in EPI-USEs implementation methodologies,and approaches to services engagements.The firms AWS strategic collaboration is a prominent IP-innovation focus.Our SHIP methodology integrates migration,optimization,and management approaches t
187、o enable and accelerate migrations of SAP systems to cloud hyperscalers and private cloud,including the adoption of the SAP RISE and SAP Partner Managed Cloud licensing and support models.Group brand G3G offers“SHIFT to SAP S/4HANA,”a SAP-qualified partner-packaged solution covering migration strate
188、gies for all S/4 variations and consumption models.Company Spotlight:Syntax SystemsSyntax provides comprehensive technology solutions and trusted professional,advisory,and application management services for mission-critical applications in the cloud.With 50+years of experience and 900+customers aro
189、und the world,Syntax has deep expertise in implementing and managing multi-ERP deployments in secure private,public,hybrid,or multi-cloud environments.Syntax partners with SAP,Oracle,AWS,Microsoft,and Google to ensure customers applications are seamless,secure,and at the forefront of enterprise tech
190、nology innovation like GenAI.Founded:1972Employee Base:2,800+Headquarters:Montreal,CanadaOther Locations:12+GloballyStatus:Privately Held(PE-Backed)Industries:Manufacturing,Natural Resources,Consumer Goods,Engineering,and ConstructionBusiness OverviewTechnology Partners29Relevant InformationBusiness
191、 DescriptionCapabilitiesOracle EBSSAP SuccessFactorsSAP S/4HANAMicrosoft AzureManaged ServicesSAP ECCNotable ClientsRecent Awards and RecognitionsThe three most prestigious awards in 2023:SAP North America Partner Excellence Award for Cloud Delivery ExcellenceSAP Diamond Initiative Award for Digital
192、 Supply Chain ManagementSAP Innovation AwardAn Acclaimed Hybrid Business ModelNovember 2023:The combined solution portfolio of Syntax and Beyond Technologies offers a diverse range of cloud services and unique,industry-specific intellectual property.Company Spotlight:Syntax SystemsQ&AChristian Prime
193、auGlobal CEO Christian Primeau,Global CEO of Syntax since 2018,has transformed the company into a leading provider of technology solutions and services.With more than 30 years of experience in senior roles at Dialogic,iWeb,Bell Canada,and Sun Microsystems,he holds a bachelors degree in Management In
194、formation Systems and an MBA from McGill University.30Q:Tell us about Syntax and what sets your firm apart from competitors in the SAP ecosystem.What is your unique value proposition?How do you introduce SAP solutions to your clients?A:Our strategy begins with a customer-centric approach,focused on
195、the middle market,where we deliver solutions in an industry context.Our boutique-at-scale approach delivers personalized,high-quality service to meet the demands and nuances of the local market while leveraging the capabilities of a globally integrated enterprise.We are truly a full-service provider
196、 of professional and managed services,with security by design(as evidenced in our 24/7 SOC)enabled for the future with GenAI.Q:Do you lead with implementation or have a more consulting approach to your engagementA:We take a balanced methodology with our SAP engagements to deliver recommendations to
197、clients unique needs based on where they are in their transformation journey.We begin with a thorough assessment of the clients business processes and goals,offering strategic advice and planning to ensure the SAP solutions align with their long-term objectives.Leveraging our deep industry and funct
198、ional expertise in SAP technologies,we efficiently implement the solutions,ensuring they are fully integrated and optimized for the clients environment.This balanced approach ensures that clients not only receive a robust implementation but also benefit from strategic insights that drive business va
199、lue and innovation with continuous improvement and keep their longer-term goals in mind.Q:What is your approach to building and maintaining long-term client relationships,and how do you ensure client satisfaction?A:A core pillar in our strategy at Syntax is about showing up as a trusted advisor to o
200、ur clients and maintaining proactive communication and engagement.Having a full suite portfolio is an incredible advantage where customers can come to Syntax for support up and down the stack without having to engage multiple vendors.Customer needs often extend into adjacent areas,allowing us to foc
201、us on running and managing their applications one day,their security operations the next,or developing strategies to reduce operational costs through GenAI.We also have a strong client advisory board(CAB)globally,which we use as an extension of our leadership team to truly feel like they have a seat
202、 at the table to where we are taking the portfolio.This,paired with a global net promoter score(NPS)program,ensures our customers are heard and feel the changes they provide in their feedback.All of these help foster strong and trust-based relationships with our clients.Q:What emerging technologies
203、or trends in SAP do you see as particularly promising or impactful in the near future?A:Customers want to buy in an industry context so publishing intellectual property and vertical-unique templates will continue to drive transformation.SAP and Syntax are aligned on this Industry GTM approach.RISE a
204、nd GROW with SAP programs are providing the future of the cloud,and their focus on BTP integration with Joule is an absolute game changer for infusing AI into apps,extensions,and analytics.Q:How do you ensure your solutions are scalable and adaptable in the ever-changing digital landscape,particular
205、ly when dealing with SAP?A:Our boutique-at-scale approach gives customers the flexibility to scale and adapt as per their business and industry requirements.We stay current with SAP innovation,integrating the latest features and best practices into our solutions.Our agile methodologies enable iterat
206、ive development and quick adaptation to new requirements and technological advancements.Additionally,our organizational change management practices ensure smooth transitions and rapid adoption of innovation.Q:What are your thoughts on the current SAP S/4HANA migration trends?How do you help your cli
207、ents with migrations and what differentiated solutions/products do you offer today to help accelerate the shift?A:We are seeing the upward trend of SAP S/4HANA adoption from existing SAP ECC customers.While adoption is promising and the pace is increasing,it is unlikely to be at the rate that SAP ex
208、pects,creating a long tail of ECC customers for many years to come.Our solution set plays to all three sides of the SAP market:long tail of ECC customers,customers adopting Rise,and customers adopting Grow.Our Syntax Compass framework helps customers navigate the often-complex digital journey with a
209、 structure to assist them with innovation,transformation,and optimization based on three core Syntax capabilities:cloud application implementation and management,ERP application implementation and optimization,and deep industry and technology expertise.Our offerings around exploratory workshops help
210、 customers discover,adopt and optimize SAP S/4HANA with Syntax and the lucrative incentives that are available.Q:What are your thoughts on the RISE with SAP program and how SAP can ensure the success of the program?A:Currently,we hear a high satisfaction rate from customers who have moved.We clearly
211、 see SAPs need and strategic alignment with its partner ecosystem.As such,we are very bullish in our ability to capture the migration,transformation,Rise/Grow Consider&Select,as well the Adopt and Operate revenues,in addition to ancillary and functional managed services.Q:Do you think SAP customers
212、will have to fully go“cloud”with S/4HANA or pursue more of a hybrid approach due to the complexity and size of SAP projects?A:Many organizations are opting for a hybrid approach initially,especially those with a more complicated existing ERP landscape.This allows them to prioritize and move critical
213、 applications on cloud while maintaining control over legacy applications.Over time,as they become more comfortable,they gradually move other applications and modules as well,while ensuring the security and compliance concerns.Ultimately,the choice between fully cloud and hybrid cloud depends on the
214、 specific needs of the customer and their short/long-term IT and business goals.Hence,it is important to do a value assessment to develop the right cloud migration strategy.Q:How do you stay up to date with the latest trends and technologies,and how do you incorporate them into your client solutions
215、?A:With our investments in research and development,we incorporate feedback from our closed-loop process with customers on features they are looking for during our innovation cycles.By actively participating in industry events and seminars like TechEd and involvement/sponsorship of our user communit
216、ies like ASUG and OAUG,we are continually gathering client feedback to ensure our offerings remain relevant and effective,helping clients stay competitive and drive business success.We constantly monitor that our IT professionals are certified at the highest level across our portfolio.Finally,we are
217、 actively engaged with our analyst community with firms like Gartner,ISG,and others to continually do proactive briefings and inquiries to keep a pulse on the market and get feedback on our plans.Company Spotlight:Syntax Systems(cont.)Q&A31Q:How do you think SAP Joule and the integration with Micros
218、oft 365 Copilot could impact your current/future projects?A:We will be able to leverage AI for areas like programming and documentation,allowing us to be better optimized.This helps to automate lower-value tasks and allows experts to focus on the high-value areas of the work,such as go live and beyo
219、nd.Q:How important is it to be focused on one specific SAP solution versus providing a broad portfolio of SAP products/solutions to clients?What are your thoughts on industry-focused solutions within the SAP products?A:We find that customer challenges extend beyond a single product solution.When you
220、re in an engagement and truly listening to the challenges of an organization and where they want to be,there is always the possibility for a short-term fix.But if that customer has to go somewhere else to fulfill a multi-year strategy,acquisition integration,or pursue market expansion,you lose the a
221、bility to continue to add value with a single point product.The trick is finding the sweet spot to be differentiated in your core competencies without too many offerings that are on the edge of what the customer perceives as value.Q:Does industry focus provide a competitive advantage when engaging w
222、ith potential clients?A:Each industry has its own unique business processes and performance indicators.Our own industry IP on top of SAP products addresses unique business needs and use cases for each industry that we see time and time again.They are much more in line with industry-specific KPIs and
223、 outcomes,leading to faster implementations,purposeful innovation,and better ROI.Ultimately,this shortens time to value.Q:How do you measure the success of your solutions,both in terms of client outcomes and the growth of your own business?A:We focus on delivering best-in-class operational excellenc
224、e to clients through the following metrics:maintaining an NPS of 68 or higher,near-zero downtime,100%successful implementation/migration rate,and referenceable clients.We focus on the throughput and KPIs of our clients that are outlined in the project and expected ROI.This,in turn,helps Syntax gain
225、market share by acquiring net new accounts and expanding our footprint of services by increasing our share of wallet within our base.Q:What is your vision for the future of your firm and its role in the evolving digital landscape?A:Our ambition is to harness technology and talent as a vehicle to sol
226、ve problems.We want to be the clear leader in mission-critical,application-managed services for large and growing market segments,namely middle-market/small-enterprise customers,by focusing on tailored solutions for manufacturing,consumer goods,construction,and natural resources verticals.Our invest
227、ments in R&D,paired with our advisory services,support our clients through a changing landscape.With these agile practices,we continue to advance our commitment to sustainability within Syntax and help our clients achieve their goals.For us,its about investing in the people,the processes,and the tec
228、hnology to be prepared for the future.Company Spotlight:VISEOBusiness Overview32Founded in 2000 and based near Paris,VISEO is a leading digital transformation services provider with a strong focus on SAP solutions.As one of SAPs largest partners in France,VISEO excels in delivering complex projects
229、centered on S/4HANA and SAP finance tools,helping businesses optimize operations and achieve digital excellence.With nearly 1,000 SAP experts,VISEO supports clients through every stage of their transformation,from ideation to implementation and management.Prestigious clients such as LOccitane,LOral,
230、and Yves Saint Laurent have trusted VISEO to lead their SAP-driven initiatives,solidifying the companys reputation as a key player in the digital economy.Founded:2002Employee Base:3,000Headquarters:Boulogne-Billancourt,FranceOther Locations:15+GloballyStatus:Privately Held(No Backing)Industries:Reta
231、il,Luxury,Manufacturing,Agriculture,FinanceTechnology PartnersCapabilitiesRelevant InformationBusiness DescriptionCFOPlanning,ConsolidationCTO App Dev./DataCOOSupply ChainCIOSAP ERPCRO CRM,E-commerceNotable ClientsRecent AcquisitionsJune 2023:With this alliance,VISEO continues its growth by partneri
232、ng with new software vendors and expanding its SAP expertise to address business,technological,and regulatory challenges faced by CFOs/financial departments.Company Spotlight:VISEOQ&A33Eric PerrierCo-Founder and Chief Executive Officer Eric Perrier obtained a masters degree in Marketing and Psycholo
233、gy for Management from Royal Holloway,University of London.In 1997,Mr.Perrier joined Accenture as a consultant,gaining valuable experience in the field.He then co-founded VISEO in 2000 and embarked on a career spanning over 25 years.Q:Tell us about VISEO and what sets your firm apart from competitor
234、s in the SAP ecosystem.What is your unique value proposition?A:Our unique value proposition on the market is being the only multi-specialist midsized player with the capacity to carry out complex SAP projects,from design and integration to maintenance at a global scale.Being a midsized player allows
235、 us to have the agility and customer intimacy that the handful of global competitors able to manage large-scale projects often lack.Additionally,being a multi-specialist sets us apart from pure players as we are able to manage the integration of SAP in complex IT environments and are also experts in
236、 most dimensions of our clients landscapes.We deliver our SAP expertise thanks to our 1,000 consultants,mostly specialized in S4,SuccessFactor,and Group Reporting.Q:How do you introduce SAP solutions to your clients?Do you lead with implementation or have a more consulting approach to your engagemen
237、ts?A:VISEOs DNA is to be a platform/software integrator,but as traditional consulting firms have moved into the digital market,bringing their high value-added mindset to our ecosystem,we have decided to upgrade our value proposition.VISEOs strategic pivot these past years has been to move from a pla
238、tform-based integrator to a consulting firm leveraging technology to address business needs.This is reflected in the acquisitions we have achieved in the past years:Progress Management in 2021,specialized in retail and agro-industrial issues in the SAP world.Synvance in 2023,specialized in the digit
239、al transformation of the finance function,addressing SAP issues with a strong focus on finance-related problematics.This has led us to verticalize our go-to-market and delivery organization,building teams dedicated to our major“plays”:retail,luxury,manufacturing,agriculture,and finance.Q:What are yo
240、ur thoughts on the current SAP S/4HANA migration trends?How do you help your clients with migrations and what differentiated solutions/products do you offer today to help accelerate the shift?A:Our challenge today is to keep up with the demand coming from clients.Therefore,the current pace of a slow
241、 but steady migration is beneficial to us as it provides us with a huge visibility on our business without putting too much pressure on our delivery teams.We help our clients thanks to the accumulated experience coming from 25+years of SAP implementation experience.We consider that every migration i
242、s very different,especially for large organizations,so we do leverage some accelerators where we can,but the vast majority of the work to be done is specific to each project.Therefore,our focus is on leveraging the best-in-class solutions provided by SAP to build assets our clients will be comfortab
243、le with for the next 1015 years,rather than upselling our own internal prepackaged solutions.Q:What are your thoughts on the RISE with SAP program and how SAP can ensure the success of this program?A:Since the beginning,we have been very enthusiastic about this program,its value proposition,and the
244、way it retributes the work achieved by the integrator.We are fully aligned with SAP and its roadmap for the coming years.Q:How do you ensure your solutions are scalable and adaptable in the ever-changing digital landscape,particularly when dealing with SAP?A:Our main asset is our strong proximity to
245、 SAP.As a major player in the European market,we are a member of the SAP council of partners.This,plus our alliance structure,allows us to be in constant communication and interaction with SAP all across the hierarchical ladder,making us not only very aware of the development of SAP technologies but
246、 also contributors to this evolution.Q:How important is it to be focused on one specific SAP solution versus providing a broad portfolio of SAP products/solutions to clients?A:Our approach has always been to work with a best-of-breed approach.For us,it is a no-brainer that the highest-performing ERP
247、 on the market is built by SAP;therefore,100%of our ERP focus is on S/4.On financial consolidation,we have the ambition to be the leader of the European market with Group Reporting as well.But,we consider that other vendors have developed tools that are highly synergistic with our SAP value proposit
248、ion.Therefore,we have built strategic partnerships with vendors like Salesforce for CRM,Anaplan for Planning,etc.This allows us to have a client-centric approach to our recommendations,focusing on their needs rather than on the need to sell all of a vendors solutions,ensuring long-term client satisf
249、action over short-term ambitions.So,for us,our strong focus on S/4 and SAP finance tools,combined with our diversified approach to other solutions,is our guarantee of being the best service provider to our customers.Company Spotlight:VISEO(cont.)Q&A34Q:How do you stay up-to-date with the latest tren
250、ds and technologies,and how do you incorporate them into your client solutions?A:We understand that,by essence,a technology or a methodology has an expiration date for VISEO,either because it will be replaced and die off or it will become a commodity where our cost-intensive,“high expertise,high val
251、ue”model will not be competitive.Therefore,our strategy is to always avoid commoditization and constantly reposition ourselves on high added value services.To make sure that we are capable of remaining relevant in such a fast-moving market,we have to cross four channels of information:1.Client needs
252、:What is the funnel of pain points that are going to become tomorrows priority for our customers?What problems are they solving,which will therefore generate decreasing levels of business for us?2.Internal market/functional experts:Our in-depth knowledge of the issues of finance,supply chain,retail,
253、etc.,allows us to anticipate what will be the next wave of investments from our clients.3.Internal platform experts:Our expertise in our vendor partners solutions and their strengths and weaknesses compared to other tools gives us a great capacity to anticipate future market trends.4.The vendors and
254、 the rest of our ecosystem(research firms,competitors,etc.):Understand where the market is by analyzing what decisions the companies in our markets are making.Putting all this together helps us build a unified vision of how we should position ourselves in the future.Q:What is your vision for the fut
255、ure of VISEO and its role in the evolving digital landscape?A:Be the leader of the end-to-end digitalization of international midsized companies and be a strategic service provider on critical functionalities for large groups.Our role in the coming years will be to deliver high added value digitizat
256、ion services,to help all critical business functions or our clients meet their ambitions by leveraging our technological and growing functional expertise.35SAP Sector Spotlight PE-Backed Platform OverviewsPlatformSponsorInv.DateJune 2017February 2024November 2020June 2022Headcount3,6002004001,000Loc
257、ations20+Primary Location:Richardson,Texas2Primary Location:London,United Kingdom5Primary Location:Utrecht,Netherlands18Primary Location:Hamburg,DenmarkSelect Clients/IndustriesAcquisitionsAppridat Solutions(May 2023)BackInTheBlack(May 2023)Nationwide Recovery Services(May 2023)Premier IT Solutions(
258、May 2023)DX Sherpa Technologies(August 2022)Cogniwize Infosystems(August 2022)-Nessi(February 2023)ITvisors(January 2022)Meridian IT(June 2021)Asecom(April 2021)Xperi(September 2020)Maximum Solution Consulting Group(October 2023)SI-Consulting(May 2023)Enghofer Koch Consulting(April 2023)Comporsys Ha
259、nsa(February 2017)Service Offerings and CapabilitiesEnterprise Systems Capabilities Across the Entire SAP PortfolioData AnalyticsRobotic Process AutomationLow Code/No CodeCloudSAP BROM SAP Subscription Billing SAP CPQSAP Entitlement ManagementSAP Revenue RecognitionSAP Analytics Cloud SAP Consultanc
260、ySAP Support SAP License Support SAP Technical Support SAP Functional SupportSAP S/4HANA TransitionSAP Operations and ServicesSAP Automation and DigitalizationSAP Master Data Governance SAP SecuritySAP Business Consulting SAP Analytics PortTelecomHi-TechMediaWebsiteWebsiteWebsiteWebsiteWebsiteWebsit
261、eWebsiteWebsite36SAP Sector Spotlight PE-Backed Platform Overviews(cont.)PlatformSponsorInv.DateDecember 2021November 2022May 2021May 2022Headcount753001,40085Locations8Primary Location:Lier,Belgium5Primary Location:San Jose,California2Primary Location:Plano,Texas1Primary Location:Atlanta,GeorgiaSel
262、ect Clients/IndustriesAcquisitionsPlanlogic(October 2023)Blents(June 2023)Recomatics(March 2023)Zeibur(November 2022)Domani Business Solutions(December 2021)WCS Consulting(May 2023)Novigo(November 2022)PV(October 2023)Big Compass(April 2023)ITK Solutions Group(October 2022)ArganoEchelon(June 2022)No
263、rthPoint Group(June 2022)-Service Offerings and CapabilitiesSAP S/4HANA Cloud Public SAP Business One SAP Enable Now SAP BTPSAP S/4HANA International Trade SAP Global Trade Services SAP Transportation Management SAP Integrated Business Planning SAP Business Networks for LogisticsSAP Extended Warehou
264、se ManagementS/4HANASAP AribaSAP SCM SAP IBP SAP APO S/4 Enterprise Management SAP Central FinanceSuite on HANA S/4HANA Industry Solutions Business SuiteSuccessFactors ConcurWebsiteWebsiteWebsiteWebsiteWebsiteWebsiteWebsiteWebsite37SAP Sector Spotlight PE-Backed Platform Overviews(cont.)PlatformSpon
265、sorInv.DateApril 2024July 2017May 2022January 2021Headcount1,000600370350Locations18+Primary Location:Dallas,Texas2Primary Location:Edison,New Jersey12Primary Location:Dallas,Texas1Primary Location:Oslo,NorwaySelect Clients/IndustriesAcquisitionsWynBlue(October 2021)Wharfedale Technologies(February
266、2022)Ocean9(February 2018)iQlink(December 2011)Grey Monarch(September 2022)Smenso(May 2022)Appsian Security(May 2022)CSI Tools(May 2022)SAST Solutions(May 2022)Security Weaver(March 2022)Epical(December 2023)POSBE(October 2023)Cross Application Consulting(January 2023)PearlConvert(April 2022)Zuite B
267、usiness Consulting(June 2021)Service Offerings and CapabilitiesGROW With SAP RISE With SAP SAP Services SAP Extend and Innovate ServicesImplementation ServicesRISE With SAP SAP Cloud Financial OptimizationSAP Cloud DiscoveryManage and Optimize SAP OperationsSAP ERP SAP Data SecuritySAP SuccessFactor
268、s SAP Access Control SAP Ariba S/4HANA SAP SuccessFactors SAP S/4HANA MoveAerospaceAutomotiveCPGMiningPublic SectorProfessional ServicesWebsiteWebsiteWebsiteWebsiteWebsiteWebsiteWebsiteWebsite38SAP Sector Spotlight PE-Backed Platform Overviews(cont.)PlatformSponsorInv.DateJanuary 2020September 2019A
269、pril 2021July 2024Headcount2505001404,500Locations4Primary Location:Westchester,Illinois6Primary Location:Ottawa,Canada1Primary Location:Addison,Texas43Primary Location:Barcelona,SpainSelect Clients/IndustriesAcquisitionsManageCore(March 2024)Duet Protocol(May 2021)Manageserve(March 2021)Agosto(Marc
270、h 2020)Wise Men Consultants(January 2023)ECA Consult(April 2024)H.T.High Technology(February 2024)Gesein(January 2024)Teamsoft(December 2023)Delsys(October 2023)Little Fish(July 2023)Gunpowder(April 2023)Service Offerings and CapabilitiesSAP Managed Services RISE With SAP SAP BTP ServicesSAP Migrati
271、onSAP Managed Services SAP Migration ServicesSAP Professional ServicesSAP S/4HANA Migration AdvisorySAP S/4HANA Design and ImplementationSAP BTP Integration SAP Managed Testing Services SAP Managed ServicesSAP Consulting SAP Cloud SolutionsSAP S/4HANARISE With SAP SAP Analytics SAP ERPSAP SuccessFac
272、tors HCMCapabilities Across the Entire SAP PortfolioWebsiteWebsiteWebsiteWebsiteWebsiteWebsiteWebsiteWebsite39SAP Sector Spotlight PE-Backed Platform Overviews(cont.)PlatformSponsorInv.DateSeptember 2023October 2021November 2020December 2020Headcount4502,9004,2574,900Locations3Primary Location:Bosto
273、n,Massachusetts6 Primary Location:Montreal,Canada23Primary Location:Paris,France1Primary Location:Alcobendas,SpainSelect Clients/IndustriesAcquisitions-Beyond Technologies(October 2023)Illumiti(June 2021)Linke Information Technology(April 2021)Freudenberg IT(February 2019)EmeraldCube Solutions(Janua
274、ry 2019)Core Services(April 2017)Gemserv(January 2023)Dataroots(December 2022)Createch(January 2022)Insum(November 2021)Onepoint Luxemburg(April 2021)psKINETIC(February 2023)Copilot(Jan 2023)ZIngton(August 2023)Hexagon Data(August 2022)Service Offerings and CapabilitiesSAP Dual MaintenanceRISE With
275、SAP SAP ServicesSAP Consulting SAP Cloud SolutionsSAP S/4HANARISE With SAP GROW With SAP SAP BTP SAP SuccessFactors HCMSAP S/4HANARIS With SAPGROW With SAPSAP SuccessFactorSAP CXSAP BTPSAP CXSAP S/4HANAIndustry-Specific SAP SolutionsWebsiteWebsiteWebsiteWebsiteWebsiteWebsiteWebsiteWebsiteDateRelevan
276、t TargetsLocationTransaction Commentary and RationaleJan 2024Exit:Madison Dearborn Partners sells Navisite to Accenture.Nov 2021The acquisition enhances Navisites enterprise application,data management,and cloud services portfolio with Salesforce advisory and managed services.Jan 2021The acquisition
277、 augments Navisites managed services for Oracle and SAP applications,such as Oracle EBS,JD Edwards,PeopleSoft,and OneStream.Nov 2020The acquisition enhances Navisites SAP-managed cloud services with end-to-end SAP business application and platform expertise.Jun 2020The acquisition expands and enhanc
278、es AWS offerings with a range of capabilities from cloud assessment,migration,and managed DevOps.Rebrand:“After a series of deals unifying diverse MSP practices,a revamped and renewed Navisite looks to emerge as a powerhouse in bringing cloud services to the midmarket.”Sept 2019The acquisition adds
279、customer depth,expands the global network of data centers,and provides hundreds of certified experts in cloud infrastructure.Feb 2019ClearDBs DBaaS platform and services complement RDXs existing managed services offerings to provide a turnkey outsourced solution.Feb 2019The acquisition of Clckwrk ad
280、ds technical depth for customers interested in moving Oracle and other enterprise applications into the public cloud.May 2018The acquisition of CommitDBA enhances RDXs DBaaS capabilities and service offerings with Epic Cach ODBA support.Apr 2018Investment:Madison Dearborn Partners acquired Navisite,
281、a leading provider of database administration and cloud managed services.PE Case Study:Madison Dearborn Partners|Navisite40Seattle,WACharlotte,NCChicago,ILWoburn,MAAndover,MAPlano,TXLondon,U.K.Dayton,OH1Sources:S&P Capital IQ,PitchBook.Recent SAP Partner M&A ActivityTargetAcquirerSAP ProductDateComm
282、entarySep 2024EPAM Systems has announced an agreement to acquire NEORIS,a global advanced technology consultancy with more than 4,700 professionals.With NEORIS strong track record in complex digital projectsincluding SAP,data analytics,and AIEPAM aims to strengthen its global and nearshore delivery
283、capabilities and expand its market presence.Aug 2024Capgemini has signed an agreement to acquire Syniti,a leader in enterprise data management software and services,to enhance its data-led solutions globally,particularly for large-scale SAP transformations such as the move to SAP S/4HANA.Jul 2024The
284、 Carlyle Group acquired a majority interest in SEIDOR,a leading Spanish technology services and solutions consultancy.The investment aims to support SEIDORs growth by investing in innovation and evolving the companys go-to-market strategy.Apr 2024Protera Technologies acquired Managecore,enhancing it
285、s SAP and cloud-managed services with Managecores expertise in Google Cloud Platform and RISE with SAP,thus expanding Protera Technologies capabilities and global support for SAP on public cloud.Apr 2024Acuiti Labs,a leading SAP consultancy specializing in optimizing the Quote-to-Cash process,receiv
286、ed a significant investment from Quilvest Capital Partners to support its global expansion and technological innovation in the SAP BRIM space.Mar 2024Cognitus,a Dallas-based SAP consultancy with more than 1,000 SAP-focused professionals across 17 offices,received a significant investment from Haven
287、Capital Partners and Siguler Guff to drive its growth,enhance software innovation,and expand its global and technological footprint.Mar 2024H.I.G.Capital agreed to acquire Alights Payroll&Professional Services business for$1.2 billion,aiming to establish it as a global leader in payroll and HCM serv
288、ices.Feb 2024SEIDOR acquired a controlling stake in HT High Technology,an IT solutions provider and SAP partner,to accelerate digital transformation and strengthen its presence in the Italian middle-market sector.Jan 2024FPT Software acquired a minority stake in First North Consulting and formed a s
289、trategic partnership to enhance its financial services capabilities in North America,leveraging First North Consultings expertise and SIDEs market infrastructure platform.Jan 2024Learning Pool acquired OnScreen,a digital adoption platform company,to enhance its technology portfolio and improve emplo
290、yee onboarding and software adoption through guided tutorials and contextual help.41Sources:S&P Capital IQ,PitchBook.Denotes deals done by Houlihan Lokey.Recent SAP Partner M&A Activity(cont.)TargetAcquirerSAP ProductDateCommentaryJan 2024Accenture completed its acquisition of Navisite,a digital tra
291、nsformation and managed services provider,to enhance its cloud transformation capabilities and add 1,500 professionals to its team.Nov 2023NTT DATA Business Solutions AG,a global strategic partner of SAP,acquired U.K.-based digital operations provider Sapphire to enhance its leadership in the SAP mi
292、ddle-market sector and expand its services in the U.S.and U.K.Nov 2023Accenture acquired The Shelby Group,a procurement technology consultancy,to enhance its sourcing and procurement technology capabilities.Oct 2023Syntax Systems acquired Montreal-based Beyond Technologies,enhancing its existing SAP
293、 enterprise application ecosystem expertise.Sep 2023Ridgemont Equity Partners acquired SmartShift,a specialist in intelligent automation for SAP transformation,to streamline its SAP ERP to a modern cloud-based system.Jun 2023Amista acquired Anrova Solutions,further developing Amistas comprehensive s
294、olutions of SAP ERP solutions and SAP CRM applications,data integration technology,digitization document workflows,and learning and change management solutions.Jun 2023VISEO acquired Synvance to continue its growth by partnering with new software vendors and expanding its SAP expertise to address bu
295、siness,technological,and regulatory challenges faced by CFOs/financial departments.May 2023Akquinet acquired Poland-based SI-Consulting,an S/4HANA specialist,expanding Acquinets market presence through IT implementation,IT infrastructure,and software development services.Dec 2022Cognizant agreed to
296、acquire Houston-based Utergration,a full-service consulting and solutions provider specializing in SAP technology and SAP-certified products for the energy and utilities sectors,to gain 350 employees in North America and complement Cognizants SAP practice.Oct 2022Valantic received an investment from
297、 Deutsche Private Equity to further grow its business by acquiring new companies,developing innovations,hiring and training personnel,and expanding into new markets.42Sources:S&P Capital IQ,PitchBook.Denotes deals done by Houlihan Lokey.Houlihan Lokeys SAP Sector TeamTombstones included herein repre
298、sent transactions closed from 2018 forward.*Selected transactions were executed by Houlihan Lokey professionals while at other firms acquired by Houlihan Lokey or by professionals from a Houlihan Lokey joint venture company.36 Locations Worldwide2,000 Total Financial Professionals2,000+Clients Serve
299、d AnnuallyHoulihan Lokeys Global Footprint55+IT Services Financial Professionals Across the GlobeHoulihan Lokeys SAP team consists of financial professionals within the firms global IT Services practice,reflecting the convergence of enterprise applications and technology in delivering ERP services.4
300、3IT Services Team Members2023 M&A Advisory Rankings All Global Business Services TransactionsDealsAdvisor63Houlihan Lokey146Rothschild&Co232Lincoln International331Clearwater International427Goldman Sachs&Co5Source:LSEG(formerly Refinitiv).Excludes accounting firms and brokers.2023 M&A Advisory Rank
301、ingsAll Global TransactionsDealsAdvisor352Houlihan Lokey1349Rothschild&Co2300Goldman Sachs&Co3300JP Morgan3253Morgan Stanley5Source:LSEG(formerly Refinitiv).Excludes accounting firms and brokers.Houlihan Lokeys Leading M&A PlatformMalte AbramsManaging DirectorFrankfurt Malte.AbramsHL.com+49(0)69 20
302、434 6425No.1Investment Bank for All Global Business Services M&A Transactions in 2023No.1Investment Bank for All Global M&A Transactions in 2023Leroy DavisManaging DirectorCharlotteLeroy.DavisHL.com+1 704.247.6458R.B.McCutcheon DirectorAtlantaRMcCutcheonHL.com+1 404.495.7059Ilia UlianchukVice Presid
303、ent CharlotteIlia.UlianchukHL.com+1 704.247.1866Alex Scott Vice PresidentAtlantaAScottHL.com+1 404.926.1609Mitchell DeShurkoAssociateCharlotteMitchell.DeShurkoHL.com+1 704.249.5762Oliver VaughanManaging DirectorLondonOliver.VaughanHL.com+44(0)20 7484 4050Sara NapolitanoManaging DirectorParisSara.Nap
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314、vices and should not act upon this communication.Houlihan Lokey gathers its data from sources it considers reliable;however,it does not guarantee the accuracy or completeness of the information provided within this presentation.The material presented reflects information known to the authors at the
315、time this presentation was written,and this information is subject to change.Any forward-looking information and statements contained herein are subject to various risks and uncertainties,many of which are difficult to predict,that could cause actual results and developments to differ materially fro
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