罗兰贝格（Roland Berger）：非洲大陆使创业成为解放的一个因素(英文版)(32页).pdf

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1、Women Entrepreneurship in Africa: At the heart of a promising hive of activity Produced by Entrepreneurship is widely considered a unique source of both empowerment for women and opportunities for economic growth. Nowhere is this more true than in Afri- ca: with the worlds highest rate of women laun

2、ching their own business (24 percent), the African continent is leading the way to promote entrepreneurship as a factor in emancipation. In 2018 Roland Berger and Women in Africa Philanthro- py came together to conduct a study of female entrepre- neurship in Africa. The resulting report focused on t

3、he macroeconomic implications of entrepreneurship. In this, the second annual study, we decided to put individ- ual trajectories in the spotlight, providing insights on a more micro level into womens ambitions and the hur- dles they face. Who are these female entrepreneurs? What motivates them? How

4、do they see their business? And what obstacles must they overcome? Entrepreneurship would appear to be an attractive career path for women whose ambition is to have a positive im- pact on society. The women who spoke to us are commit- ted to benefitting their generation and believe in the abil- ity

5、of their businesses to make a difference. However, a gap remains between this ideal and the reality on the ground. Most female entrepreneurs, despite their deter- mination, do not manage to expand their ventures and have to close down their businesses just a few months after they started. Part of th

6、e purpose of this report is therefore to offer some recommendations about how to foster entrepreneurship in the various regions covered in the study, and about how to help women take the lead. During the research, Roland Berger and Women in Africa Philanthropy gathered insights from both women and m